Associate Media Planner

Associate Media Planner

Blend is a premier AI services provider, committed to co-creating meaningful impact for its clients through the power of data science, AI, technology, and people. With a mission to fuel bold visions, Blend tackles significant challenges by seamlessly aligning human expertise with artificial intelligence. The company is dedicated to unlocking value and fostering innovation for its clients by harnessing world-class people and data-driven strategy. We believe that the power of people and AI can have a meaningful impact on your world, creating more fulfilling work and projects for our people and clients.
Job Description

Our client is a modern platform for out-of-home advertising

making it easier for brands and agencies to plan, buy, and measure OOH campaigns across thousands of vendors and formats. We move fast, operate lean, and hold ourselves to a high standard on every campaign we run.
About the Role
We're looking for a motivated OOH Media Planner to join our Planning team. You'll support the development and execution of out-of-home campaigns across a range of clients and verticals. This is a hands-on role for someone who's eager to grow their planning craft, sharpen their analytical skills, and become a power user of the platform.
What You'll Do
Support end-to-end OOH campaign planning, from audience research and market selection through to proposal delivery and execution
Build and maintain campaign plans, cost schedules, and performance summaries using internal tools
Research target audiences and analyze their characteristics, behaviors, and media habits
Collaborate with account managers, clients, and creative teams to align on objectives and strategies
Become a proficient user of the clients planning platform, and surface product feedback to senior team members
Manage relationships with OOH media vendors and support negotiations under the guidance of senior planners
Juggle tasks across multiple active campaigns simultaneously, meeting internal and client deadlines
Qualifications

What We're Looking For
13 years of experience in OOH or broader media planning
Familiarity with core OOH formats (billboards, transit, experiential, DOOH) and how they fit into a broader media mix
Working knowledge of audience and measurement tools (GeoPath, Nielsen, Google Analytics, or similar)
Strong organizational skills and comfort managing multiple deadlines at once
Clear communicator

in writing, in presentations, and across internal teams
Comfortable in spreadsheets and web-based planning platforms
Analytically curious, with an eye for data and performance metrics
Ability to work EST hours
Nice to Have
Exposure to multi-channel campaign planning (digital + OOH)
Familiarity with campaign evaluation and attribution methodologies
Additional Information

All your information will be kept confidential according to EEO guidelines.