Internship - Social Media & Content Creation - Fall

INTERNSHIP ROL E DESCRIPTION
SOCIAL MEDIA AND CONTENT CREATION INTERN
About Read Better Be Better
Read Better Be Better (RBBB) is an education nonprofit addressing Arizona's literacy crisis. We equip youth with the skills to read and lead. Interns join a mission-driven, collaborative team and contribute meaningfully to programs that make a real impact.

Overview of Internship Role
The Social Media & Content Creation Intern will work under the supervision of the Communications Manager to help bring Read Better Be Better's stories to life across social media platforms. This is NOT a graphic design role, though an eye for design and experience with Canva will be helpful qualifications for a candidate.

This role is ideal for someone creative with strong written communication skills, basic video editing skills, and an understanding of how content performs on social media. This role requires an individual who can take direction and manage tight turnarounds while maintaining attention to detail.

Internship Title
Social Media & Content Creation Intern

Department
Strategic Initiatives

Reports to
Communications Manager

Hours & Schedule
A weekly commitment of 10-15 hours is required. Interns will be expected to commit to a set schedule within RBBB's main office hours of 8:00 am - 4:00 pm, Monday to Thursday.

Start Date
August/September (for fall)

Program Duration
Internship positions are short-term, based around academic semesters and last for 3-4 months. We offer Spring, Summer and Fall positions.

Work Environment
Office (in-person) at 4730 West Campbell Ave, Phoenix, AZ 85031

Position Type
This internship is unpaid. Read Better Be Better is fully committed to providing eligible interns with all documentation necessary for them to receive course credit for their time with the organization, if they wish to do so.

Key Responsibilities

Follow brand voice and visual standards while adapting content to different audiences and platforms

Take creative direction and incorporate feedback to create final, published deliverables that are engaging to social media audiences and aligned with brand standards and organizational goals and values

Maintain a social media content calendar, staying on top of assigned deadlines

Capture, edit, and publish short-form content using tools like CapCut and Instagram Edits for platforms such as Instagram, TikTok, and others as assigned

Design graphics in Canva for platforms such as Instagram, LinkedIn, Facebook, and others as assigned

Write engaging, concise social media captions that utilize brand voice and align with campaign strategy

Perform other Communications or RBBB team duties as assigned, including but not limited to designing and writing content for newsletters and email marketing campaigns, and performing research tasks

Learning & Professional Development Opportunities

Learn how to manage social media marketing campaigns from conception to execution, and learn the strategy behind campaigns

Learn the importance of brand management and how to adhere to brand standards and voice while creating creative and engaging content

Network with and learn from cross-departmental leaders, including through one-on-one mentorship sessions

Build your resume with real hands-on experience

Build your portfolio with published social media posts and campaigns

Qualifications & Requirements

Strong interest in communications, content creation, and/or marketing, with willingness to learn and grow

Strong writing and storytelling skills, especially with the ability to get a message across concisely

Interest in learning how to support interviews, note-taking, photography, and video content capture under supervision, while following RBBB's consent, privacy, safety, and content storage procedures

Eye for design and some experience using Canva or ability to learn the platform

Experience editing videos using digital video editing software

Experience using social media platforms, including posting and sharing stories

Ability to complete assigned tasks with guidance, ask questions when needed, incorporate feedback and manage time effectively

Ability to work quickly while maintaining attention to detail

Ability to support basic photo and video content capture using organization-approved tools and processes, while following procedures that protect the safety, consent, and privacy of participants, staff, volunteers, and community members

Ability to commit to the agreed-upon schedule and reliable transportation to and from the office location

Preferred Qualifications & Experience

Enrolled in or graduated from a relevant degree program (e.g., marketing, communications, etc.)

Strong experience using Canva, CapCut, Instagram Edits, TikTok Studio, Instagram, TikTok, LinkedIn, Facebook, etc.

Experience using a project management platform such as Monday.com

Spanish proficiency or basic understanding

Accessibility & Inclusion
Reasonable accommodations may be made to enable individuals with disabilities to participate fully in the internship program. Please contact hr@readbetterbebetter.org with any questions or requests.

Equal Employment Opportunity Statement
Read Better Be Better does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other status protected by law.

We invite you to read our Equity, Diversity, and Inclusion Statement on the RBBB website.

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