Sr Product Marketing Manager at TMobile Overland Park, KS

Job Summary
Sr Product Marketing Manager at T-Mobile in Overland Park, KS. Responsible for driving strategy, business models, and business results for digital-first products such as scam protection services and partner subscriptions. Owns product P&L, lifecycle, vision, strategy, positioning, and marketing plans. Leads cross-functional teams and marketing across retail, digital, care, and direct selling channels.

Job Responsibilities

Collaborate with Insights, Analytics, strategy and product teams to develop and test concepts, product features, and experiences based on customer insights, behaviors, industry landscape & business needs.

Develop strategy, marketing, and GTM plans outlining insights, audiences, value proposition, positioning, messaging and financial benefit to support launching new products & value props.

Engage with product, technical and other teams on validating feasibility.

Support launch planning and orchestrate execution of the commercial release of new products and GTM strategy.

Collaborate to build effective sales tools, training materials, selling pitches, FAQs, rep compensation plans and original content such as whitepapers, videos, blog posts.

Partner with digital, base and vendor teams to develop end‑to‑end customer journeys.

Monitor and report on industry trends, business performance, KPIs and communicate results of related sales and marketing efforts to key stakeholders and performance manage the channels.

Liaison with leadership to drive the right pricing and promotional mix that meets business objectives while maximizing revenue and margins.

Use business and financial analysis to drive strategy, product retention and support incremental programs for up‑sell/cross‑sell strategies.

Assume other duties/projects as assigned by business management.

Education

Bachelor’s Degree in Marketing, Business, Communications or a relevant field of study (Required).

MBA preferred.

Work Experience

7+ years delivering successful, holistic product marketing content and collateral tied to increased business revenue (Required).

Knowledge, Skills & Abilities

Go‑to‑market strategy: experience developing GTM strategies, messaging and related tactics in close cooperation with Product Management and Sales (Required).

Consumer segmentation & insights: strong foundation for identifying key opportunities and areas of focus, using consumer insights to develop segment‑specific solutions and compelling value propositions (Required).

Customer experience management: extensive customer interaction experience and customer success storytelling (Required).

Communication: strong verbal, written and content development skills; crisp messaging and compelling presentation (Required).

Project management: proven interaction, interface and project management with cross‑functional teams including product management, marketing programs/campaigns, demand generation, field marketing and sales (Required).

UX & digital flows: experience working on UX, designs and digital flows (Required).

Channel management: deep understanding of retail and assisted channels and how to drive performance (Required).

Contract management: experience working with legal, procurement and partner vendor teams (Preferred).

Consumer technology: passion for consumer technology and current market trends (Preferred).

Product management: strong understanding of product development lifecycle and experience with product marketing plans from inception to end‑of‑life (Preferred).

Other Requirements

At least 18 years of age.

Legally authorized to work in the United States.

Travel & Position Details
Travel:

Required – Yes.

DOT Regulated:

No.

Safety Sensitive Position:

No.

Compensation
Base Pay Range: $119,600 – $215,700. Corporate bonus target: 20%.

Benefits
Medical, dental, vision insurance, flexible spending account, 401(k), employee stock grant, employee stock purchase plan, paid time off, paid holidays, parental and family leave, tuition assistance, and optional life and disability coverage.

Equal Opportunity Employment
T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.

Accommodation Request
If you are an individual with a disability and need a reasonable accommodation at any point in the application or interview process, please email ApplicantAccommodation@t-mobile.com or call 1‑844‑873‑9500. Note this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non‑accommodation related requests.

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