Negotiator, Digital Investment at Publicis Groupe in New York, New York

Job Title

PubW Digital Media Planner
Company Description

PubW is a bespoke business unit set up to bring the full power of the Publicis Groupe together to support Walmart's media and data needs. Through our Power of One model, we put Walmart at the center bringing together specialists in strategy, media investment, data, influencers, commerce, and content delivering a highly connected, purpose-led and collaborative approach for our clients. PubW's mission is to help Walmart stay "one more step ahead". This means challenging conventions, driving continual progress, and pushing the marketplace to keep Walmart at the forefront of the media industry. Our approach is grounded in using data and technology to connect with real people across the full funnel, ensuring that Walmart's investment in media is directly contributing to innovative marketing experiences, driving brand and business growth.
Overview

This position requires a highly motivated person to lead the day-to-day execution activating digital strategic plan development and all aspects of implementation!
Responsibilities

Assist with planning and implementation for client accounts across digital channels for clients in the retail sector
Plays a leading role in all aspects of campaign management including vendor liaison and campaign set up
Training/Support for Assistant Planners in billing, reporting, trafficking, analytics and research
Collaborate in development of data, insights and media for clients
Intimate knowledge of consumer habits & touchpoints across digital channels such as- video, display, audio, and more
Craft knowledgeable and relevant POVs that assess media opportunities and place appropriate value
Manage Vendor Billing: insertion orders, monthly billing reports, discrepancy resolution, and reconciliations
Assist Supervisor in negotiation of Buys, Optimization Recommendations, and Management of Creative Communications with external agencies
Build relationships with vendors to analyze value and applicability of media vehicles for client media plan
Maintain a knowledge of all digital platforms enabling digital buying and campaign management such as Innovid, CM360, Prisma, DoubleVerify, and more
Prepare and deliver buying and or digital trafficking specs and guidelines
Dedication to process and attention to detail to reduce errors and maximize campaign efficiency
Continuously search for opportunities to be positive and to share the positive side to every situation
Qualifications

B.A. or B.S., preferably in Marketing, Advertising, or Data Science
1+ years of media buying/planning experience
Agency experience highly preferred
Experience planning digital campaigns for products in both the B2C and B2B space and ability to confidently present these to clients both on the phone and in-person
Must have excellent verbal/written communication skills, interpersonal skills, detail-orientation, follow-though skills
Must have strong analytical, research, and quantitative skills
Must be hard-working, resourceful and thrive in a fast-paced environment
Advanced Excel and PowerPoint skills, formulas, v-lookup, conditional formats, pivot tables, etc
Must possess/develop a strong understanding of the technology marketplace including awareness of key publishers, products and trends
Additional Information

Our Publicis Groupe motto "Viva La Diffrence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines. Veterans encouraged to apply. Compensation range: USD $50,065.00 - USD $66,300.00/Annually.