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Senior Campaign Manager, Programmatic

Mslgroup · Multiple locations ·

Job type:
Full Time

Job TitleThe Precision team is Zenith's in-house hands-on-keyboard programmatic buying group.ResponsibilitiesEffectively communicate digital strategies and rational for tactical approaches for each campaignExecute, manage, and optimize online media campaigns and programs for agency clients while meeting or surpassing client performance expectations.Develop, grow, and maintain relationships with Precision customers through exceptional client serviceWork with media partners to ensure accurate platform implementationServe as the primary point of contact for day-to-day communication with external partners, ensuring timely coordination, clear alignment on campaign objectives, and proactive resolution of any issues that arise.Troubleshoot issues on all pre-production and live campaignsExposure to and activation experience of Private Marketplaces (PMP)Oversee campaign QA processPartner with Analyst on campaign measurement reporting and insights generationProvide regular insights to clients detailing performance, campaign optimizations, and new opportunitiesProvide monthly auditing reports to Agency partners and actualize bill/pay systems when applicableParticipate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing campaign performanceQualificationsBachelor's degree in marketing or advertising highly preferred2+ years of experience in programmatic mediaHands-on experience executing and optimizing media buys within DSP platformsManaged end-to-end campaign execution, from initial planning and setup through to post-launch performance analysis.Monitored in-flight performance and implemented data-driven optimizations to improve delivery, efficiency, and key KPIs.Translate campaign performance into clear, compelling narratives. Identify key trends, explain performance drivers, and deliver actionable recommendations that inform optimization strategies and future campaign planning.Proficiency in ExcelStrong analytical thinking and mathematical skillsExcellent communication and writing skillsStrong project management skillsStrong desire to contribute to a teamAbility to organize and manage detailed work, as well as work independently and balance multiple tasksHands on keyboard experience buying YouTube inventory within DV360 or Google Ads is a plusPublicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.All your information will be kept confidential according to EEO guidelines.Compensation Range: USD $60,800.00 - USD $80,000.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.