Mgr Digital Sales Solutions (US)

Digital Sales Manager

Deposits And Integrated PerformanceWork Location: Boston, Massachusetts, United States of AmericaHours: 40Pay Details: $91,000 - $145,600 USDTD is committed to providing fair and equitable compensation opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been designed to allow colleagues to progress through the salary range over time as they progress in their role. The base pay actually offered may vary based upon the candidate's skills and experience, job-related knowledge, geographic location, and other specific business and organizational needs.As a candidate, you are encouraged to ask compensation related questions and have an open dialogue with your recruiter who can provide you more specific details for this role.Line of Business: Sales & Customer Distribution SupportJob DescriptionDepartment Overview:The Digital Sales Manager

Deposits and Integrated Performance manages forecasting, modeling, and planning for the deposits business as well as creates a rolled-up, executive-facing performance readouts across all products. This role manages 3 critical functions: projecting performance on key KPI's, understanding performance actualization and performance drivers, and articulating insights and opportunities uncovered by performance analysis. This role is critical to both the deposits business and helping digital channel understand and achieve growth objectives.The above details are specific to the role which is outlined in the general description below.The Manager Digital Sales Solutions represents the channel to Product & Market manager with ongoing interactions, including the support of bi-weekly sales meetings, MBRs & BAU management where results are being reviewed. The job provides the Digital Channel subject matter expert support for input on sales strategies and directions to help achieve account plan, public site sales strategy and overall line of business goals.Depth & Scope:Increases traffic and improves sales conversion of TDB products, informs strategy development and roadmaps, execution of strategy, for public site and sales processes onlineBuilds a pipeline of optimizations to increase traffic and improve sales conversion, track and manage the program, leading delivery teams and key partners toward the successful implementationActs as the lead for online sales initiatives on project working teams, ensuring business requirements and other project deliverables are documented completely and accurately to achieve business objectives of key strategic initiativesIdentifies specific opportunities to improve sales conversion leveraging key online tactics; on-site and off-site advertising, SEO, SEM, Internal Referrals, on-site search, page/path/content optimizations, re-designs, utilization of sales support capabilities (i.e. Natural Language Help, Video, etc), behavioral targeting and personalization, etcConceives initiatives, forecasts the value and leads the change through execution, sets the measurement strategy and manages toward successLeads business case development for new opportunities and participates in planning and scoping of online projects and work directed or requested by the lines of businessParticipates in projects and/or working teams as required to provide subject matter expertise and/or objectives toward driving sales.Tracks, analyzes and reports on results across all activities driving traffic, engagement and sales conversion for the product portfolio, including marketing campaigns, line-of-business and other online channel driven initiatives. In doing so, understands the overall impact of these activities against weekly and monthly sales resultsDevelops, maintains and improves ongoing analytics dashboard measuring key public site and sales funnel performance indicatorsWorks with Customer Insights and partners to analyze performance, establish and refine benchmarks and targets, and uncover actionable insightsConducts competitive and market research and analysis and track emerging consumer and online trends to inform product strategies and roadmapsActively engages with stakeholders, partners, program and project managers to ensure proactive product representation on developing and in-flight initiativesWorks with Planning and channel partners (Phone, ATM, Branches) to support an optimal cross-channel experienceEducation & Experience:Bachelor's degree or work experience equivalent to Bachelor's degree requiredBachelor's degree in Business, Marketing, Computer Science, Social Sciences5+ years' experience requiredProven experience driving leads, sales and other key web metrics through the digital channel, while deploying strategies to improve overall site traffic is desired.Business acumen: strategic thinking, business process development, analytical and problem solving skillsProven understanding of financial institutions product offering(s) and current processes for digital salesProven interpersonal and relationship management skills, with ability to obtain consensus among multiple stakeholdersStrong teamwork orientation and proven leadership capabilities with an ability to work effectively in a constantly changing environment, requiring ongoing. re-evaluation of prioritiesDetailed business knowledge of public site and sales site technology and toolsSuperior impact and influencing skills with a demonstrated ability to lead large scale enterprise wide initiativesProven interpersonal and relationship management skills with a strong ability to manage, influence and leverage a multitude of stakeholdersSkillful communication, negotiation, and partnering skills with an ability to remain resilient under pressureStrong time-management and organizational skills to manage multiple deadlines and priorities in a fast paced and constantly changing environmentExperience managing and developing business cases/requirementsDigital marketing experience to drive customer acquisition from sales and performanceFinance background preferredBusiness casing experience preferred10 years experience in a finance or other similar function preferredPhysical Requirements:Never: 0%; Occasional: 1-33%; Frequent: 34-66%; Continuous: 67-100%Domestic Travel

OccasionalInternational Travel

NeverPerforming sedentary work

ContinuousPerforming multiple tasks

ContinuousOperating standard office equipment - ContinuousResponding quickly to sounds

OccasionalSitting

ContinuousStanding

OccasionalWalking

OccasionalMoving safely in confined spaces

OccasionalLifting/Carrying (under 25 lbs.)

OccasionalLifting/Carrying (over 25 lbs.)

NeverSquatting

OccasionalBending

OccasionalKneeling

NeverCrawling

NeverClimbing

NeverReaching overhead

NeverReaching forward

OccasionalPushing

NeverPulling

NeverTwisting

NeverConcentrating for long periods of time

ContinuousApplying common sense to deal with problems involving standardized situations

ContinuousReading, writing and comprehending instructions

ContinuousAdding, subtracting, multiplying and dividing

ContinuousThe above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required. The listed or specified responsibilities & duties are considered essential functions for ADA purposes.Who We Are:TD is one of the world's leading global financial institutions and is the fifth largest bank in North America by branches/stores. Every day, we strive to make every interaction, product, and experience remarkably human and refreshingly simple for over 27 million households and businesses in Canada, the United States and around the world. More than 95,000 TD colleagues bring their skills, talent, and creativity to foster deeper relationships, ensure disciplined execution, and build a simpler, faster banking experience. TD is deeply committed to being a leader in client experience, that is why we believe that all colleagues, no matter where they work, are client facing. Together, we are reimagining what banking can be for our clients, colleagues and communities.Our Total Rewards PackageOur Total Rewards package reflects the investments we make in our colleagues to