To enhance search engine presence, the full-time remote Search Director will lead the planning, management, optimization, and reporting of paid search campaigns while collaborating with media strategists and user engagement teams.
Key responsibilities
Research, plan, and execute SEM campaigns across client portfolios, ensuring effective campaign development and optimization
Understand and adapt to search engine algorithm shifts to achieve sustainable AEO results
Lead and mentor the search team, developing best practices and providing support for new business initiatives
Required qualifications
8+ years of experience in pharma or healthcare search strategy
Established expertise in Search with knowledge of emerging performance media tactics
Familiarity with search tools such as SEMRush, Adthena, and SimilarWeb
Experience managing complex franchise search accounts with multiple listing strategies
Certification in Google Ads, Google Analytics, and Bing is strongly encouraged
Search Director
Virtual Vocations Inc · New York, NY, USA ·
- Job type:
- Full Time