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Director, Brand Strategy

Digitas · New York, NY, USA ·

Job type:
Full Time

Strategic Account Manager

At Saatchi & Saatchi Health, we believe in making the impossible possible in health. We partner with our clients to turn complexity into clarity, ideas into impact, and ambition into real-world outcomes. By combining creativity, data, and technology, we create work that doesn't just reach people--it moves them, connects with them, and makes a difference in their lives. Because when our people bring curiosity and courage to the work, we unlock new possibilities for our clients, and better outcomes for the patients they serve. We're here to push what health can be. And to make it matter.
Are you an innovative strategist who's keen to apply your talent to the health and wellness space? Would you like to work in one of the fast growing and most innovative therapeutic categories? Would you like to be part of the largest healthcare communications network in the world? Do you believe in challenging convention and pushing for new ways to look at things? Do you enjoy working in a collaborative, fast-paced environment? Do you have a passion for inspiring and nurturing great ideas? If so, then this could be the perfect opportunity for you.
Responsibilities include:
Developing strong client relationships as a key strategic and business partner
Guiding the strategic direction in relation to our clients' brand development and marketing approach
Gaining a deep, holistic and evolving understanding of our client's business objectives, challenges, threats and opportunities – including forward looking awareness of emerging competitive threats
Developing a deep understanding of our clients' customers' wants, needs, and behaviors across the full customer journey (awareness > trial > continuation)
Developing an understanding and ability to advocate for the full suite of strategic skillsets and solutions offered by SSW
Collaborating with the creative, account, strategy, medical and analytics teams on business, brand and communications/content strategies
Developing POVs for our clients around business-critical issues and trends
Mining provocative insights that form the basis for effective communication, marketing, business and creative strategies
Developing inspiring creative and project briefs
Ability to lead the translation of insights into strategies and tactics
Leading internal brainstorms and client workshops
Participating in new business pitches
Partnering with clients on market research activities
Qualifications:
Experience with pharma brands would be a plus
Able to become deeply immersed in our clients' business on both a commercial and clinical/scientific level
Able to develop strong client relationships and trust based on deep immersion in their business
Bring a rounded competency set spanning brand strategy/creative development/digital engagement
Creative thinker
Adept at storytelling
Able to simplify and clarify complex concepts
Excellent analytical skills
Superb and persuasive communications skills, both written and verbal
Clients and the internal team want to work with you
Collaborative approach
Leadership skills
Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines. Compensation Range: USD $106,780.00 - USD $170,937.00/Annually.