In-Store Owned and Operated (O&O) Product Manager - CVS Media Exchange (CMX)

Position Summary We’re building a world of health around every individual—shaping a more connected, convenient and compassionate health experience. At CVS Health®, you’ll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger—helping to simplify health care one person, one family and one community at a time.
CVS Media Exchange (CMX) is dedicated to driving measurable outcomes for suppliers, merchants, stores, GMs, brand advertisers and agencies. Our full-funnel ad solutions leverage CVS’s in‑store and online data, extensive reach and are designed to provide measurable results for our clientele. CMX offers a range of flexible pricing and buying models, including self‑service, to help businesses build brand awareness, engage with CVS consumers and convert them to shoppers.
Responsibilities Contribute to the evolution of the in‑store media product roadmap, spanning digital screens, in‑store audio, and emerging formats, with a focus on scale and advertiser impact.
Support initiatives to expand and optimize in‑store media supply, including screen footprint, placements and store‑level inventory strategy.
Assist in developing buying models and inventory packaging approaches, including impression‑based and other flexible frameworks.
Partner with engineering, data and operations teams to enhance core platform capabilities, including ad serving, targeting, delivery and measurement.
Support the development of measurement frameworks to quantify in‑store media performance, including sales lift and incrementality.
Collaborate with Sales, GTM and Operations teams to help bring in‑store offerings to market and improve cross‑channel integration.
Location This role can be based remotely in the U.S. or near one of our Corporate Hubs. If you are commutable to one of the following Corporate Hubs, you must work in the office 2 or more days a week.
Wellesley, MA
Woonsocket, RI
New York Soho area, NY
Chicago, IL
Required Qualifications 5+ years of product management experience within digital advertising, retail media or AdTech, including experience with in‑store media, DOOH or physical retail media environments.
Proven ability to work cross‑functionally across engineering, operations, sales and external partners.
Preferred Qualifications Familiarity with in‑store media buying models, including slot‑based and impression‑based pricing, along with inventory and packaging constructs.
Experience building or supporting measurement solutions (e.g., attribution, incrementality, sales lift).
Understanding of audience targeting using first‑party data in privacy‑compliant environments.
Strong analytical and problem‑solving skills with a data‑driven mindset.
Agility & Self‑Starter: demonstrated ability to adapt swiftly to evolving priorities and challenges; proactive in identifying and driving projects forward independently within a fast‑paced environment.
Cross‑Functional Leadership: demonstrated ability to work collaboratively across departments, resolve complex conflicts and lead cross‑functional projects.
Excellent communication skills, with the ability to translate complex technical concepts for business audiences.
Customer Focus: passionate about understanding user behavior, advertiser needs and trends in digital advertising to deliver a product that meets both client and consumer expectations.
Experience with analytics tools and A/B testing methodologies is highly desirable.
Education Bachelor’s degree in Business, Marketing, Computer Science or related field, or equivalent (4 years’ experience and High School Diploma/GED) required. MBA or relevant Master’s degree preferred.
Anticipated Weekly Hours 40
Pay Range The typical pay range for this role is: $66,330.00 - $159,120.00. This range represents the base hourly rate or base annual full‑time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. The position is eligible for a CVS Health bonus, commission or short‑term incentive program in addition to the base pay range listed above.
Benefits This full‑time position is eligible for a comprehensive benefits package designed to support the physical, emotional and financial well‑being of colleagues and their families. Benefits include medical, dental and vision coverage, paid time off, retirement savings options, wellness programs and other resources, based on eligibility.
Application Deadline We anticipate the application window for this opening will close on: 07/31/2026.
EEO Statement Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.

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