Marketing and Communications Specialist - Email Campaigns and CRM Marketing

Community Association Management | Full time
Marketing and Communications Specialist - Email Campaigns and CRM Marketing

Charlotte, United States | Posted on 06/29/2026
At Community Association Management, we believe that

communities deserve better

— and we’re on a mission to deliver just that.

With decades of dedicated experience across the Carolinas, we provide exceptional community management services through innovation, integrity, and a commitment to excellence. Our team is made up of passionate professionals who work together to advance the common cause:

supporting the neighborhoods and communities we serve with care, transparency, and accountability.
Whether it’s through our proactive Community Managers, knowledgeable Compliance Inspectors, or compassionate Resident Services Advisors, every member of our team plays a vital role in improving the quality of life for the communities we support.
We foster a culture of collaboration, professional growth, and service excellence — because when our team thrives, our communities do too.
Join us and be part of something meaningful.
community association maintenance is a division of community association management.
Job Description

At

Community Association Management , we believe communities thrive when communication is clear, consistent, and meaningful. Our mission is simple:
To creatively find solutions and overcome challenges so we can work together to advance the common cause.
The Marketing & Communications Specialist plays an important role in helping us communicate that mission — supporting sales growth, strengthening relationships with our clients, and ensuring our brand message is delivered clearly and consistently across every channel.
If you enjoy writing, organizing campaigns, coordinating marketing initiatives, and helping a growing company tell its story effectively, this role offers the opportunity to make a meaningful impact.
About the Role

The

Marketing & Communications Specialist

supports the

VP of Sales

by developing and executing marketing and communication initiatives that promote the company’s services, strengthen brand awareness, and support business growth.
This role focuses heavily on

client and prospect communication , including newsletters, drip campaigns, and targeted email marketing designed to educate boards, inform homeowners, and nurture prospective client relationships.
The Marketing & Communications Specialist also helps coordinate marketing campaigns, maintain marketing calendars, support sales presentations and materials, and ensure all communications reflect the company’s brand voice and standards.
What You’ll Do

Client Communications & Email Campaigns

A core responsibility of this role is ensuring our clients, prospects, and referral partners receive

clear, valuable, and consistent communication .
Responsibilities include:
Creating and managing

client newsletters and regular communication updates .
Developing

email drip campaigns

for prospective clients and referral partners.
Managing marketing email campaigns through

Zoho Campaigns and Zoho CRM .
Scheduling and distributing communication to boards, clients, and prospective communities.
Ensuring communications reflect the company’s brand voice and messaging standards.
Monitoring engagement and optimizing campaigns for effectiveness.
These communications help strengthen relationships with our clients while supporting business development efforts.
The Marketing & Communications Specialist supports the VP of Sales in executing marketing campaigns designed to generate leads and increase brand visibility.
Responsibilities include:
Coordinating marketing campaigns promoting the company’s services and solutions.
Supporting targeted campaigns for prospective HOA clients and referral partners.
Maintaining marketing calendars and campaign schedules.
Tracking campaign performance and reporting results to the VP of Sales.
Assisting with marketing initiatives designed to support company growth.
The Marketing & Communications Specialist helps ensure the sales team has the materials needed to present the company clearly and professionally.
Responsibilities include:
Creating and maintaining sales collateral such as brochures, presentations, flyers, and digital materials.
Supporting proposal and presentation development for prospective clients.
Ensuring all materials maintain consistent messaging and brand standards.
Coordinating updates to marketing materials as services evolve.
Brand Management & Content Coordination

Maintaining a consistent and professional brand presence is essential.
Responsibilities include:
Ensuring all communications reflect Community Association Management’s brand voice and visual standards.
Coordinating with the company’s marketing vendor for design, creative development, and production of marketing materials.
Supporting website updates, landing pages, and digital marketing initiatives when needed.
Gathering testimonials, service highlights, and success stories that strengthen market credibility.
Events & Market Visibility

The Marketing & Communications Specialist helps coordinate events that strengthen relationships and support business development.
Responsibilities include:
Supporting marketing and promotion for

sales events and networking opportunities .
Assisting with planning and promotion of board education seminars or community events when applicable.
Coordinating marketing materials and communications for company events.
Requirements

What You’ll Bring

We’re looking for someone who is organized, creative, and comfortable managing multiple communication initiatives at once.
Ideal candidates will have:
Bachelor’s degree in Marketing, Communications, Business, or related field preferred.
Two or more years of experience in marketing, communications, or a similar role.
Strong writing, editing, and proofreading skills.
Experience managing email campaigns and marketing automation tools.
Ability to organize multiple campaigns, deadlines, and priorities simultaneously.
Strong collaboration skills and ability to work closely with sales leadership.
Experience working with Zoho CRM or Zoho Campaigns is a plus.
This role will work regularly with:
Marketing automation and email campaign tools
Company marketing and collaboration platforms
Full-time position
Monday – Friday
8:00 AM – 5:00 PM
This role primarily supports

sales, marketing initiatives, and internal communication coordination .
Why Join Community Association Management?

We’re not just another management company.
We are a growing organization focused on

improving the way communities are served , investing in better systems, better communication, and better solutions for the associations we manage.
In this role, you’ll help shape how our message reaches the communities and boards we serve.
Join Our Mission

If you enjoy creating meaningful communication, organizing marketing campaigns, and supporting business growth, we’d love to talk with you.
Because at Community Association Management:
Communities Deserve Better.
Community Association Management and its divisions are proud to be an Equal Opportunity Employer. We’re committed to building inclusive teams and do not discriminate based on race, ethnicity, religion, sex, national origin, age, disability, veteran status, genetic information, or any other characteristic protected by law.

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