Marketing Associate, Content + Channel Management

Marketing Associate, Content + Channel Management

Marketing Associate plays an active role to catapult an emerging brand into the local sports and entertainment landscape and national women's sports ecosystem. To be successful in the role requires a nimble approach to draft and deliver content across marketing channels including email, social, website and online e-shop, paid, and partner. Key indicators of success include brand awareness, audience acquisition and retention, digital channel engagement, and ticket and merchandise sales. Reporting to the Team President, the Marketing Associate will work closely with team leadership, cross-functional colleagues within and across the broader AUSE organization, and league counterparts to deliver relevant marketing content for the team across all channels. Responsibilities Include:
Develop and be accountable for a year-round content calendar that includes brand building, tentpole announcements, promotional sales campaigns, and fan engagement
Manage all digital channels

inclusive of website, social, email, and paid media

drafting copy, procuring visual and creative assets, and publishing content
Ability to update digital graphics and publish timely website and social content
Partner with Creative Director and Communications Director for seamless storytelling and brand positioning
Become the expert and effectively engage with key stakeholders including all consumer audience segments, corporate and strategic partners, and other local pro sports teams
Support local events and engagements with necessary branded materials and collateral
Manage paid, owned, and collateral marketing budget to monitor expenditures, report accurately, and process invoices in a timely manner
Preferred Qualifications:
2-3 years of marketing management experience in sports or live entertainment
Experience supporting holistic marketing plans that align with overall business goals
Basic design, editing, and publishing capabilities
Proven track record of delivering measurable campaigns, promotions, and events
Understanding of the DMV market and sports landscape as well as the women's sports ecosystem that translates into fan engagement strategies
Self motivated and proactive communicator with the ability to adeptly manage the flow of all relationships and workstreams
Strong organization and time management skills to meet near-term deliverables, stay on track with long-term plans, react to new opportunities, and anticipate challenges
Service mentality delivered through high-touch stakeholder communication
Enthusiasm for creative thinking that translates into actionable plans
Natural and dynamic sales, presentation, and communication skills
Excellent teammate who can collaborate without ego and be flexible to change
Experience working in a fast-paced startup environment with a high volume of tasks and deliverables
Other duties relevant to growing the business
Additional Details:
Based in Washington, DC working primarily out of Audi Field and home playing venue
Expected to work all home matches and team events
Ability to work a flexible schedule inclusive of weekends, nights and holidays as required
Prolonged periods of sitting at a desk and working on a computer
Able to lift 15+ pounds at a time
Local travel to events and meetings
Minimal out of market travel (

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.