Future Opening: Marketing Coordinator Field & Digital Growth

Marketing CoordinatorScenthound is a fast-growing dog wellness franchise focused on keeping dogs clean, healthy, and happy. We operate multiple locations across North Atlanta and are continuing to scale. We combine strong digital marketing with community-based brand growth.We are hiring a high-energy, outgoing Marketing Coordinator to own local field marketing, community outreach, and digital marketing performance oversight across our six locations. This role is a hybrid position that includes:In-person community marketing and eventsDigital marketing performance trackingDirect ownership of our relationship with our digital marketing agency, HibuYou will not be running ads day-to-daybut you will own performance, ROI accountability, and alignment between field marketing and digital campaigns. This is a high-visibility growth role with direct access to ownership and future advancement potential.Key responsibilities include:Community Outreach & Field MarketingSpend approximately 3 hours per week per location in the fieldBuild partnerships with: Apartments & HOAs, Schools & churches, Local businesses, Veterinarians & pet-related partnersRepresent Scenthound at: Local events, pop-ups, and brand activations, ~10 events per year across 6 locationsCoordinate local promotions and in-store marketing supportDigital Marketing Oversight & Agency ManagementOwn the relationship with our digital marketing agency (Hibu)Attend twice-monthly performance callsMonitor performance across: Google Ads, Facebook & Instagram, Local SEO, Website performanceTrack and understand: Cost per lead (CPL), Conversion rates, Location-level performanceProvide feedback and direction to ensure marketing dollars drive ROIPerformance Tracking & ReportingTrack lead sources, event results, and conversionsDeliver: Simple weekly updates, Monthly marketing ROI summariesHelp leadership clearly understand: What's working, what's not, and what to adjust nextBrand Consistency & Growth StrategyEnsure consistent messaging across: Digital advertising, Community outreach, In-store promotionsContribute new ideas for: Growth campaigns, Partnerships, Local promotionsHelp build a repeatable local marketing playbook as the brand scalesIdeal candidate:Extremely outgoing and confidentComfortable walking into businesses and starting conversationsOrganized, reliable, and self-motivatedComfortable reviewing basic marketing performance dataStrong communication skillsReliable transportation for local travelPreferred experience (not required):Community or field marketingMarketing coordinationEvent marketingBrand ambassador workExposure to Facebook or Google Ads reportingWhy this role is unique:Direct access to ownership and leadershipReal ownership of marketing performanceMix of strategy + executionClear growth path into a future Director of Marketing roleCompensation & Schedule:$15$18 per hour1823 hours per weekFlexible scheduleSome evenings and weekends for events