Consumer Marketing Retention Manager

PubWorX ProCirc Marketing SpecialistPubWorX ProCirc, a Hearst and Cond Nast partnership committed to offering scale and innovation to the magazine industry. With 200+ experts from across the industry PubWorx offers solutions to satisfy the consumer marketing, circulation management, production and paper procurement needs of any publisher - large or small.Areas of responsibility include but are not limited to:Execute the retention marketing strategy to align with client goals and meet key business objectivesManage daily marketing activities across multiple brands via all CRM channels throughout the subscriber's lifecycleDevelop and implement complex and disciplined testing approaches, from design management to campaign measurementTrack ongoing campaign KPIs, evaluate effectiveness, and provide analysis, interpretation, and recommendations to maximize performance and efficiency of marketing effortsPartner with internal and external cross-functional teams to ensure integration of objectives, strategy, and execution, including Operations, Fulfillment, and Production unitsPrepare annual marketing budgets, manage and monitor monthly financial forecastingWork with internal and external designers to develop new email and direct mail creativeForecast, order, and manage inventory of print campaign componentsRequired Skills/Experience:Bachelor's degree in Marketing requiredMinimum of 2 years of experience in direct marketing and/or subscription marketing preferredHighly motivated and proactive, with attention to detail and the ability to work successfully under tight deadlines in a fast-paced environmentExcellent communication, analytical, and strategic skillsExceptional time management skills with ability to prioritize multiple high-importance tasks accordinglyCreative mindset with a knack for questioning status quo and trying new thingsExpert user of MS Office: Excel, Word, PowerPoint