Associate Marketing Product Manager

Job Description

Our client is looking for an Associate level Marketing Product Manager to join their team in Coral Springs, FL. We are looking for an experienced Brand Manager that comes from a background in CPG. Classical Brand Management is ideal as this role owns portfolio analysis, growth initiatives, media planning and product/commercial launches. This role will be a key contributor in developing and taking to market a number of growth-driving initiatives that drive product trial, repeat and consumption frequency among core consumer segments. You will support product PDP audit across main categories for all regions and actively participate in PDP development and

optimizations. You will ensure work along side and support the Senior Marketing Product Manager when it comes to product positioning on marketing collateral, including on-pack claims, CAM brochures, Web & AMZ image and text listings / meta descriptors, emails, social media posts, and Affiliate briefs per audit findings and brand/product guidelines. You will actively partner with cross-functional team during development of product marketing campaigns and promotions: ensure positioning in copy and creative for web, amazon and social. You will be across the clients core categories/segments as well as innovation (new products). This role is onsite and required to be in office Monday through Thursday (with Friday being remote).

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.

Skills and Requirements

2+ years in product management or product marketing roles

Brand management experience

Media planning experience

Experience with consumer research, insights development and translating these into actionable business growth

initiatives

Data driven, analytical and with expertise in consumer, product and brand metrics

Excellent problem solving skills, strategic thinking, and communication skills

Bachelor's degree