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Senior Content Marketing Manager

Unity South APAC (SEA, ANZ, IND Subcont.) · Utica, NY, USA ·

Pay:
$106,300-$159,500/yr
Job type:
Full Time

Job Overview

The Unity Grow division is looking for a strategic content marketer to join the Ads Content Marketing team. The role supports Unity’s advertising and monetization products through content that drives our go‑to‑market strategy, including customer success stories, thought leadership, reports, and partnership materials.
Responsibilities

Define GTM campaign content strategy and deliverables, working cross‑functionally with marketing.
Own and deliver a rich pipeline of content that supports the GTM strategy across the customer journey.
Develop and produce content types such as case studies, customer stories, blog posts, ebooks, webinars, co‑marketing materials, newsletters, reports, and presentations.
Lead the end‑to‑end process for customer stories and case studies, including opportunity identification, approval management, and format delivery.
Collaborate with product marketing, sales, and integrated marketing to align content with messaging, campaigns, and business priorities.
Monetize and optimize content performance based on data, surfacing insights and recommendations.
Manage content through internal review and legal compliance processes, ensuring accuracy, brand, and content standards.
Qualifications

Proven track record of producing high‑quality B2B content marketing that drives engagement and supports business priorities.
Strong writing, editing, and storytelling skills with the ability to distill complex ad tech or performance marketing concepts.
Experience owning a content program, including stakeholder coordination and editorial judgment.
Knowledge of demand generation campaigns and experience creating content strategy at scale.
Self‑starter mindset with ability to identify content opportunities, manage competing priorities, and drive execution independently.
Excellent collaboration skills across product marketing, integrated marketing, creative, and sales teams.
Comfortable with content management systems, SEO best practices, and analytics tools.
Detail‑oriented approach to internal review, approval, and legal compliance.
Experience with multi‑channel content distribution and performance metrics.
Ability to thrive in a fast‑paced, evolving environment.
Preferred: Experience in mobile advertising, ad tech, programmatic, or performance marketing; familiarity with the mobile gaming ecosystem; experience managing co‑marketing or partner content programs.
Salary

Base salary range: $106,300.00 – $159,500.00 (anticipated). Additional compensation may include equity awards and participation in incentive plans.
Benefits

Comprehensive health, life, and disability insurance
Commute subsidy
Employee stock ownership
Competitive retirement/pension plans
Generous vacation and personal days
Support for new parents through leave and family‑care programs
Office food snacks
Mental health and wellbeing programs and support
Employee resource groups
Global employee assistance program
Training and development programs
Volunteering and donation matching program
Job Information

Relocation support is not available. Work visa/immigration sponsorship is not available.
Equal Opportunity Employer

Unity is a proud equal‑opportunity employer. We are committed to fostering an inclusive, innovative environment and celebrate our employees across age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, or any other protected status in accordance with applicable law.

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