Media Planner

We are looking for a Media Planner in Overland Park, KS . The Media Planner is responsible for end‑to‑end execution of digital media campaigns across a portfolio of travel accounts. The role will help develop integrated media plan strategy and must have a drive to deliver maximum and efficient value for our client’s media investments.

Responsibilities
Strategic Thinking

Strong grasp of media planning fundamentals across all integrated media channels including traditional, digital and paid social

Understand and incorporate client data and marketing objectives into client media plans and assist in the development of client KPIs

Oversee and implement best practices regarding media planning, placement, tracking and reporting for assigned client portfolio

Tactically plan campaigns, vetting a clear vision on how tactical elements deliver on strategy

Monitor media trends and leverage media research, identifying new opportunities and innovation

With leadership from media portfolio lead and senior media team members, develop and present integrated media recommendations, evaluation and provide ongoing POVs

Ability to communicate and explain complex ideas to teams, clients, and advertising partners

Instruct opportunities for optimizations and insights for the internal team and client

Campaign Oversight

Work with the media portfolio lead and media managers to create and oversee facilitation of media RFPs

Monitoring performance of client campaigns in collaboration media and data teams

Working closely with performance and measurement team on website tagging structure and strategy, and overseeing tagging strategy, implementation and QA

Responsible for oversight of client reports, working with the performance analytics team, checking for accuracy, pacing and trends

Lead the execution & optimization of media campaigns, proactively anticipate issues and ensure all elements are launching accurately and on time

Leading internal team status meetings

Oversight of portfolio media plan and budget management, working closely with the SMM/MM/AMM on billing accuracy and ongoing accruals

Key Experience & Skills Needed

3 years of experience in digital media/marketing or relevant experience with working planning knowledge across integrated media channels

Strong working knowledge media research, planning software and third-party tracking tools

Ability to handle multiple projects and meet tight deadlines under pressure

Excellent written and verbal communication skills

Strong presentation skills, ability to communicate internally and externally

Possess a strong ability to prioritize and handle multiple tasks with flexibility

Solid understanding of the principles of digital marketing and media concepts

MMGY Global provides a comprehensive PTO + benefits package inclusive of a hybrid telework policy. Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa. MMGY Global is an Equal Opportunity Employer.

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