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Remote Social Media Manager TikTok Shop

Twine · Washington, DC, USA ·

Job type:
Freelance

Remote Social Media Manager

TikTok Shop

This role focuses on elevating a premium wellness brand's presence and sales through TikTok Shop. The successful candidate will independently manage TikTok account operations, develop engaging content strategies, and leverage platform trends to drive audience growth and commerce. You will play a key part in shaping the brand's digital voice, fostering community engagement, and optimizing the TikTok Shop experience for a diverse customer base.
Deliverables
Develop and execute TikTok content strategies tailored to wellness and premium product audiences
Manage daily TikTok account operations, including posting, scheduling, and responding to comments
Set up and optimize TikTok Shop, ensuring seamless product listings and checkout experiences
Create, edit, and publish short-form video content aligned with current TikTok trends
Monitor analytics to track engagement, growth, and sales performance, adjusting strategies as needed
Collaborate with internal teams to align content with broader marketing initiatives
Identify and engage with influencers or brand advocates to expand reach
Requirements
Proven experience managing TikTok accounts and TikTok Shop for consumer brands, ideally in wellness, beauty, or food sectors
Strong understanding of TikTok trends, algorithms, and best practices for content creation and engagement
Proficiency in video editing tools and mobile content creation
Ability to work independently, manage multiple tasks, and meet deadlines
Excellent written and verbal communication skills in English
Analytical mindset with experience using TikTok analytics and reporting tools
Creative, proactive, and adaptable to fast-changing social media environments
Availability for ongoing freelance collaboration; remote work
About Twine
Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.
Our Mission
Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.