Senior Digital GTM & Product Marketing Strategist

Blue Shield of CA is seeking a Product Marketing Strategist, Digital GTM, Principal in Lodi, California. This role involves owning the go-to-market strategy for Digital Experience, collaborating with cross-functional partners to ensure cohesive execution.
The ideal candidate has at least 10 years of experience in product marketing and leading digital transformation initiatives. This hybrid role requires in-office presence twice a week, supporting both in-person collaboration and flexibility for remote work.

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