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Marketing Manager

Four Entertainment Group · Cincinnati, OH, USA · Remote ·

Job type:
Part Time

4 Entertainment Group (4EG), located in Cincinnati OH, is looking for a detail-oriented, creative Marketing Manager in our OTR office to competitively position our brands and support our bars in our passion to enhance neighborhoods by creating the most enjoyable guest experiences for people to gather, eat and drink.

4EG is a privately held, local company founded and helmed by four partners that acquire, develop, and manage a wide-ranging roster of exceptional establishments including: Beeline , Igby’s , Japp’s , Killer Queen , The Lackman , Low Spark , Nice Life , Pilar , The Righteous Room , The Roosevelt Room , Rosedale , and The Stretch . Although each place is individually unique, they are all built from the foundation of exceptional friendly service and superior quality of lighting, sound, music and décor.

The Marketing Manager is responsible for our bar locations’ marketing and communications, including digital marketing and social media, traditional marketing, event planning and community partnerships, and earned media and public relations. All marketing efforts should be designed to increase traffic and revenue for each location. The Marketing Manager will manage a team of marketing assistants and interns and will report to the Marketing Director.

As 4EG’s Marketing Manager, you will support our passion through your work with a focus on constant communication, having a hospitality mindset, bringing your A-game to work every day, teamwork, and spreading positivity.

Marketing Team Management

Manage a portfolio of locations

Supervise marketing team members (part-time or full-time)

Hire, train and develop staff, in collaboration with upper management and HR

Communicate effectively with staff to motivate and maintain a positive and productive work environment

Perform staff performance reviews, identifying areas for development and training needs and ensuring training is implemented, in collaboration with HR

Manage relationships with external agencies, as needed

Digital Marketing and Social Media

Edit and oversee the social media content calendar for organic posts across all platforms, utilizing paid advertising and/or boosted posts as needed

Manage the locations’ online reputation by responding to reviews, customer surveys, and direct messages

Update and maintain the Wix websites of assigned locations

Plan and execute email campaigns to market events, private parties, and special promotions using Constant Contact

Develop search and display campaigns using Google Ads

Manage location photography and videography needs, including editing of photos and videos to be used for promotions

Experience with basic graphic design tools like Canva

Traditional Marketing

Coordinate and ensure delivery of operational supplies, including table tents, sandwich boards, posters, gift cards, apparel, menus, and more

Execute paid marketing campaigns through print media, digital media, radio, and outdoor; analyze and adjust accordingly

Event Planning and Community Partnerships

Plan special events at assigned locations to coincide with holidays, sporting events, major milestones, and other opportunities to drive traffic into locations

Assist Marketing Director in coordinating sponsorship opportunities with local community events and activities

Work with local brands to execute cross-promotions

Assist Private Party Sales Manager in planning private events using Tripleseat, as needed

Earned Media/Public Relations

Maintain relationships with reporters and bloggers on the lifestyle and hospitality beat local to the locations you manage; Regularly issue press releases and announcements, invite to special events, etc.

Update the company blog, The Garnish, with intriguing, timely articles

Reporting and Performance Insights

Track and report on performance of marketing initiatives including events, promotions, paid campaigns, and social media

Analyze traffic, sales, and engagement data to identify trends and opportunities

Use insights to optimize future campaigns, event programming, and media spend

Partner with Operations and Marketing teams to share results and recommendations

Maintain consistent reporting processes across assigned locations and markets

What’s In It For You:

Hybrid office/remote work

Medical, Vision, Dental, and Life Insurance

Employee Assistance Program (EAP)

Wellness Program

Paid Time Off

401(k) Savings Plan with company match after one year

Discounts at ALL of our 4EG locations, plus other partner discounts

Ongoing career and leadership development opportunities

Fun company-wide events and recognitions

What You Need to Be Successful:

Unwavering attention to detail

Must demonstrate proven results in driving traffic and revenue

Proven skills and experience in the job duties outlined above, including social media, basic understanding of print design and production, ability to provide creative direction and written copy for execution, and event planning

Ability to work under time pressures and defined financial limits to produce quality events and materials

Ability to establish and maintain positive, productive relationships with a diverse group of management teams, staff and 4EG vendors

Must be an effective team coach with emphasis on culture leadership and commitment to company standards of excellence

Compliance with all company technology requirements is a must

Availability for evening and weekend work as job duties/deadlines demand, to attend and execute promotional/special events, etc. Must be willing and able to travel, including nights and weekends

Education and Experience

Bachelor’s degree in marketing, communications, or related degree

3-4 years of experience in marketing, events, and communications/public relations

2-3 years of direct supervisory experience

Some graphic design experience preferred

Hospitality industry knowledge or experience a plus, previous work in a bar or restaurant strongly preferred

4EG Team LLC is an Equal Opportunity Employer. As part of 4EG’s employment process, finalist candidates will be required to complete:

Professional Reference Check

Criminal Background Check

Apply now at www.foureg.com/careers, and include resume and portfolio

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