Media Planner

Overview The Media Planner develops and manages media plans across multiple regional markets for our client, the Lexus Dealer Association (LDA), using a strong understanding of local media habits, consumer behavior, and marketplace trends. In this role, you’ll partner with the Platforms and Account Management teams, and ensure market plans and reporting are accurate and on time. You will work with research tools like Nielsen, ComScore, IHS, and Kantar, and collaborate with buying partners to keep campaigns running smoothly. You’ll also support larger LDA initiatives and look for fresh media opportunities that strengthen the overall media mix. Some travel may be required for client and agency meetings.
What You’ll Do Develop media plans across multiple smaller markets
Responsible for assigned market LDA financials including flowcharts, billing discrepancies, and vendor negotiations
Collaborate with bullpen to support and/or approve their work on your assigned markets Goal entries and buy authorizations
Flow charts and budgets
Budget and Billing Reconciliations
Financial Discrepancies
Maintain digital buys and compile/analyze metrics reports
Review and approve spot buys for accuracy based on provided guidelines.

Developing Heavy Up/Cut recommendations
Ensure accuracy and timely updates of the Master Planning Sheets
Develop POV evaluations
Maintain daily communication with account management teams and media buyers to foster strong working relationships
Build and maintain positive relationships with the media community
Create and potentially deliver client presentations for dealer meetings using PowerPoint or other presentation tools
Strengthen communication skills through internal and client-facing opportunities
Lead special projects as assigned
Travel as needed to support client and agency meetings and initiatives
Attend market meetings as media experts, answering questions about media strategies and performance in support of the presenter
What You Bring A Bachelor’s degree
At least two years of media planning or transferable experience
Strong experience with Microsoft Excel, Word, and PowerPoint
Experience with MediaOcean (OX), Mediatools/Guideline, Prisma or equivalent programs
Strong communication skills – both written and verbal
Ability to be an enthusiastic, collaborative team player
Good time management skills – ability to prioritize projects and meet tight deadlines when needed
Strong attention to detail and high level of accuracy on both internal and client-facing work
Why It’s Great To Work Here We live by our C.O.R.E. values: Collaborative
Optimistic
Results-driven
Entrepreneurial

We offer comprehensive benefits and ‘work perks’ like medical/dental/vision insurance, 401(k) with company matching, unlimited PTO, parental leave, tuition reimbursement, family forming assistance reimbursement, pet adoption assistance + “pawternity” leave, etc.
Hybrid work schedule (4 days in office / 1 day remote)
Publicis Groupe global network resources and employee resource groups
Volunteer opportunities and Day of Good
Professional development trainings and regular performance reviews
Team Fun events and activities
Additional Information Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we celebrate all identities. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Our benefits include medical, dental, vision, disability, 401K, and parental/family care leave, family forming assistance, tuition reimbursement, and flexible time off. For accommodation or assistance with the application or onboarding process, contact USMTTACompliance@publicis.com. All information will be kept confidential according to EEO guidelines.
Compensation Range: USD $50,065.00 - USD $63,200.00/Annually. This is the pay range at posting. Compensation will be based on skills and experience. The Company reserves the right to modify this pay range. The application deadline is 7/27/2026.

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