Director of Sales & Marketing

The DoubleTree by Hilton Miami Airport Convention Center is seeking an experienced Director of Sales & Marketing to join our team. This position is 100% on-site, no remote work.

The DoubleTree by Hilton Hotel Miami Airport Convention Center is conveniently situated just south of Miami International Airport off the Dolphin Expressway adjacent to the Blue Lagoon Business District. The hotel features 334 guestrooms, on‑site dining, fitness room, outdoor pool, business center, complimentary High‑Speed Internet Access, 24,000 square feet of retail space, 20,000 square feet of Hotel Meeting and Function Space and a Convention Center with 152,000 square feet of meeting, event and exhibit space.

This position will be an exempt salary position paying $125,000 – $135,000 a year and will report to the General Manager and VP of Sales & Revenue.

Responsible for the leadership and management of all functions of the Hotel’s Sales and Marketing operations, including direct sales, sales solicitation, sales administration and public relations, in accordance with the Hotel’s standards.

Job Responsibilities

Produce the annual Revenue Plan in conjunction with Executive Committee members

Sales and Marketing budgets and forecasts

Produces, implements and monitors action plans to ensure Revenue Plan objectives are achieved

Analyses current and potential market trends, coordinates all activities to maintain and increase revenue through added business volume and increased rate

Procures new and repeat business for the hotel by monitoring contact with airlines, travel agencies, commercial houses, private clubs and professional associations within local, domestic and international markets

Maintains contact with planners, corporate accounts incentive buyers’ airlines and wholesalers, through personal sales calls, telephone contacts and written communications

Creates and implements special programs to achieve greater productivity through:

Increasing average rate

Increasing occupancy

Increasing business volume during difficult periods

Increasing local food and beverage banqueting sales

Ensures the hotel is represented as an active member of the local community through association membership

Coordinates sales and promotes business for the other DoubleTree by Hilton Hotels within the region

Interacts with worldwide regional sales offices with attention to local office

Plans and executes sales trips to major market areas

Attends major travel functions to promote sales for the hotel

Directs all sales activities for Sales Managers to ensure they meet the goals of the Revenue Plan

Ensure that the training needs of the department are identified and that within their area of control training is systematically planned, implemented and evaluated according to Embassy Suites by Hilton standards, and as specified in the Hilton Worldwide Training Standards

Carries out personnel related duties to include but not limited to interviewing, induction, appraising, coaching, counseling, and where necessary, disciplining to ensure staffing and productivity as appropriate

Produces monthly Sales reports and forecasts

Meets with guests from major producers/organizers of big events staying in the hotel to ensure customer satisfaction

Establishes and continuously updates mailing lists

Organizes and attends major sales/PR related functions within the hotel

Carries out any reasonable request made by management

Maintain complete knowledge of all hotel features/services, hours of operation, schedule in‑house group activities, location and times

Review the daily business levels, anticipate critical situations and plan effective solutions, in conjunction with the department heads, to best expedite these situations

Conduct Management Development and Performance Review for all sales managers and office manager

Prepares written communication/visual presentations as required by General Managers

Creates and distributes promotional programs to increase hotel revenue

Communicate market trends, occupancy fluctuations and need periods to Executive Committee and recommend corrective measures

Runs Yield Committee meeting weekly to review high and low demand periods for the hotel and adjust ADR accordingly

Set goals for each sales manager to achieve revenue plan objectives

Build relationships with internal and external customers to gain their commitment and support

Understand the agendas and perspectives of others to establish mutually beneficial objectives

Qualifications

College degree or equivalent experience

Minimum 3–5 years experience as Director of Sales and/or Marketing in a large group/convention segment

Long hours sometimes required

Light work – Exerting up to 20 pounds of force occasionally, and/or up to 10 pounds of force frequently or constantly to lift, carry, push, pull or otherwise move objects

Proven management abilities including, but not limited to, recognizing key market areas and trends, planning short‑ and long‑range goals, including strategic five‑year planning, forecasting and budgeting, departmental profit‑loss analysis, sales contracts

Proven work record in all areas of sales and marketing including broad knowledge in all markets (i.e., meetings, tour and travel, incentive, corporate, F.I.T.)

Strong administrative skills to establish and evaluate action plans, structure of sales efforts and allocation of resources to achieve desired results

Strong communication skills, including public speaking and presentation and preparation of written communication

Strong interpersonal skills for building an effective sales and marketing team, while creating a healthy environment for productivity

Strong leadership skills to make things happen by addressing important issues and act as a catalyst for change and continuous improvement

Strong motivational skills to move team beyond challenges and obstacles and enable them to achieve results and be successful

Strong organizational knowledge to improve professional competence and increase contributions to the hotel

Strong organizational strategy skills to maximize profitability for both the short and long‑term which requires prudent long‑term thinking

Proficiency in Delphi, Word, Excel, PowerPoint

Ability to enforce hotel’s standards, policies and procedures with hotel staff

Ability to prioritize and organize work assignments; delegate responsibilities

Ability to promote positive work relationships with all departments

Ability to ascertain department’s training needs and provide such training

Ability to be a clear thinker, analyze and resolve problems exercising good judgment

Ability to focus attention on details

Ability to ensure security and confidentiality of employee’s hotel information

Ability to work without direct supervision

Ability to build a cohesive sales and marketing team, while creating a healthy environment for productivity

Ability to establish a climate within the sales and marketing department for open communication

Ability to communicate the hotel’s vision of being the leading hotel in the community

Ability to motivate team and enable them to achieve results and be successful

Ability to prepare written communication and convey information clearly and effectively through both formal and informal documents

Ability to speak efficiently, conveying ideas and vision in a clear and concise manner

Ability to make decisions that enhance the hotel’s financial position

Previous training in other hotel departments, preferably front office and food and beverage

Benefits
The DoubleTree by Hilton Miami Airport Convention Center offers Medical, Dental, Vision, a 401k plan, Hilton travel benefits, free lunch, and parking.

The DoubleTree by Hilton Miami Airport Convention Center is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. M/F/V/D

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