Content Marketing Manager

About Removery

Removery is the global leader in laser tattoo removal. We aim to normalize tattoo removal and empower people to feel comfortable in their skin, providing the highest quality of service and care at every stage of the removal or fading journey.

Position Overview
The Content Manager is the connective tissue of the Removery brand. You will manage and execute content across our most critical channels—website, email, in‑studio assets, internal communications and more—ensuring every piece of content is on‑brand, accurate, and purposeful. Reporting directly to the Creative Director, you will be a reliable, detail‑obsessed steward of the Removery voice and visual identity.

Key Responsibilities
Website Content

Own day‑to‑day content management on Removery.com, including website updates, new location pages, promotions, and blog/resource content

Coordinate with the digital/web team to ensure timely, accurate, and on‑brand content deployment

Maintain a content calendar aligned to campaigns, new studio openings, and seasonal marketing priorities

Audit existing web content regularly for accuracy, consistency, and brand alignment

Develop SEO/GEO/AEO content, including keyword development to support organic traffic

Email & SMS Marketing Content

Write, edit, and manage content for all customer‑facing email/SMS communications, including promotional campaigns, lifecycle flows, and transactional messages

Partner with the Call Center and CRM teams to build a content‑first strategy

Ensure email/SMS copy and design assets meet brand standards before deployment

Track content performance and provide recommendations for improvement

In‑Studio & Print Assets

Write and update in‑studio content assets, including signage, brochures, consent materials, and graphics

Collaborate with Studio Operations to understand in‑studio content needs and develop content to support operational needs

Maintain an organized asset library that studio teams can access easily and consistently

Ensure all physical materials reflect current brand standards and any regional or regulatory variations

Internal Communications

Support development and management of internal content across channels such as Slack, email newsletters, and intranet/knowledge bases

Ensure internal communications align with brand voice and reinforce Removery's culture and values

Partner with HR/People & Culture and Operations teams to develop and distribute team‑facing content for campaigns, training, and announcements

Help ensure all internal‑facing brand communications are consistent with the external brand

Content Operations

Help manage the master LLM used to maintain our content across AI agents

Maintain a master content calendar that integrates all channels and stakeholder needs

Manage content intake requests from cross‑functional teams and prioritize against Creative Director guidance

Maintain and enforce brand voice guidelines, copy standards, and content templates

Brief and manage freelance copywriters and content producers as needed

Required Qualifications

4+ years of content management, copywriting, or content marketing experience

Strong writing and editing skills with a sharp eye for brand voice, tone, and consistency

Experience managing content across multiple channels (web, email, print, internal comms)

Familiarity with CMS platforms (e.g., WordPress, Contentful, or similar)

Excellent organizational and project management skills—able to juggle multiple deadlines without dropping the ball

Collaborative, low‑ego, and solutions‑oriented approach to cross‑functional work

Experience in consumer‑facing brands, ideally in health, wellness, beauty, or lifestyle

Preferred Qualifications

Experience with email platforms such as Klaviyo, HubSpot, or Salesforce Marketing Cloud

Basic design sensibility and familiarity with Adobe Creative Suite or Canva

Experience in multi‑unit retail or franchise environments

Understanding of SEO best practices and how content drives organic performance

Benefits

Comprehensive Medical, Dental, Vision, STD and LTD insurance

Company‑paid life insurance and optional additional coverage

Short and long‑term disability, flexible savings accounts and other optional coverages

Paid parental leave based on tenure

Eight company‑paid holidays plus additional floating holidays based on tenure

Flexible paid time off and eight hours of paid volunteer time per year

401(k) program with generous company match

Team member referral bonus program

Employee assistance program and resources to help manage work‑life balance

Collaborative work environment with an inclusive culture

Ongoing training and opportunities for advancement

We are deeply committed to attracting talented team members from all backgrounds regardless of race, age, gender, ethnicity, religion, sexual orientation, disability status, or nationality. However, we are not currently sponsoring any visas.

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