Marketing & Media Intern (49805)

Job Details Location: Corporate Office - Caldwell, TX 77836
Position Type: Internship
Salary: $15.00
Job Title: Marketing & Media Intern, part-time (approx. 20 hrs./week)
Company Overview Woodson Lumber is a leading distributor and retailer of specialty building materials and lumber products, operating multiple branches across central Texas. We combine our scale with local agility, serving contractors, remodelers, trade customers, and retail customers through best‑in‑class service, product knowledge, and operations excellence.
Role Summary We are seeking a creative and motivated Marketing Intern to support our product promotion initiatives and help strengthen our brand image across multiple channels. This internship is designed for students or recent graduates who are eager to gain hands‑on experience in marketing strategy, content creation, and brand development within a fast‑paced, collaborative environment.
Each intern will have at least a 30‑minute weekly check‑in with the supervisor for campaign reviews, creative critiques, and strategy discussions.
Key Responsibilities Assist in planning and executing product promotion campaigns across email and social media platforms
Support the creation of marketing materials, including social media posts, email content, in‑store promotions, and promotional copy
Help develop, maintain, and enhance brand consistency across all customer‑facing communications
Conduct market and competitor research to identify trends, consumer insights, and positioning opportunities
Assist with social media management, including scheduling posts, monitoring engagement, and reporting performance metrics
Collaborate with cross‑functional teams (sales, purchasing, retail operations) to align messaging and promotional efforts
Support event marketing, product launches, and promotional initiatives as needed
Track and compile data on campaign performance and prepare basic reports
Program Structure Phase 1: Learn the brand and product—understand the voice, product details, and strategy behind our initiatives
Phase 2: Jump into campaigns—create content, conduct research, assist with reporting, and contribute to active campaign work
Phase 3: Own a project end‑to‑end—lead a defined initiative and share measurable results (ROI, wins, learnings)
Measurable Outcomes Produce portfolio‑quality digital and print assets
Contribute to at least one campaign from concept to execution
Complete a capstone‑style project
Reporting & Interaction This role reports to the Purchasing Manager and collaborates with marketing, the Purchasing team, and retail staff.
Qualifications Currently pursuing or recently completed a degree in marketing, communications, business, or a related field
Strong written and verbal communication skills
Interest in product marketing, branding, and consumer engagement
Familiarity with social media platforms (Instagram, Facebook, LinkedIn, TikTok, etc.)
Basic understanding of marketing principles and brand storytelling
Strong time management and deadline observation with the ability to plan, prioritize, and execute tasks efficiently
Experience or familiarity with our products is a plus
Proficiency in Microsoft Office; experience with design tools (e.g., Canva, Adobe) is a plus
Organized, detail‑oriented, and able to manage multiple tasks simultaneously
Creative mindset with a willingness to learn and take initiative
Working Conditions & Physical Requirements Must be comfortable working in a hybrid environment (office, warehouse, yard). Able to stand and walk frequently in yards/warehouse and occasionally travel to other branches or vendor sites.

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