A well-established, rapidly growing real estate development and property management organization is seeking its first Vice President of Marketing to build and lead an internal Marketing & Communications function from the ground up.
This is a rare opportunity to create the vision, strategy, and infrastructure for an organization that has historically relied on external marketing partners. Reporting directly to the COO, you'll have executive visibility, significant autonomy, and the opportunity to shape the future of a growing organization with a meaningful mission.
If you're an entrepreneurial marketing leader who thrives on building teams, developing strategy, and driving organizational growth, we'd love to connect.
What You'll Do
- Build and lead the company's first internal Marketing & Communications department.
- Develop and execute an enterprise-wide marketing strategy that supports business growth, brand awareness, and revenue objectives.
- Define the long-term marketing organization, including team structure, processes, technology, and vendor partnerships.
- Evaluate which marketing functions should remain outsourced versus brought in-house.
- Lead brand strategy, digital marketing, public relations, content marketing, social media, communications, and employer branding initiatives.
- Partner closely with executive leadership, Property Management, Development, Acquisitions, and Talent Acquisition to support strategic business initiatives.
- Develop marketing strategies that support new developments, acquisitions, lease-up efforts, and portfolio growth.
- Manage agency relationships and marketing budgets while measuring campaign performance through KPIs and analytics.
- Present strategic updates, marketing performance, and long-term initiatives to executive leadership and investors.
- Help shape the organization's evolving brand as it continues to grow through expansion and acquisitions.
What We're Looking For
- Bachelor's degree in Marketing, Communications, or a related field.
- 10+ years of progressive marketing experience with at least 5 years in a senior leadership role.
- Experience within real estate development is required.
- Multifamily and/or affordable housing experience is strongly preferred.
- Proven success building and scaling a marketing organization—not simply managing an existing team.
- Experience developing enterprise marketing strategies and implementing scalable processes.
- Strong background across brand strategy, digital marketing, communications, public relations, content marketing, and campaign management.
- Experience collaborating with executive leadership and presenting to C-suite executives, boards, or investors.
- Demonstrated success supporting organizational growth, acquisitions, or rebranding initiatives.
The Ideal Leader
We're looking for someone who combines strategic thinking with an approachable leadership style.
The ideal candidate is:
- A builder who enjoys creating structure where none exists.
- Comfortable operating in a fast-paced, entrepreneurial environment.
- Highly collaborative and able to influence across multiple business functions.
- An engaging communicator with executive presence and the ability to build strong relationships.
- Equally comfortable discussing high-level strategy and rolling up their sleeves to execute.
- Passionate about building brands that make a lasting impact on communities.
Why This Opportunity?
- Build an entire marketing department from the ground up.
- Report directly to executive leadership.
- Significant autonomy and influence over company strategy.
- Shape the future brand of a growing organization.
- Help lead marketing efforts supporting continued growth and acquisitions.
- Join an organization committed to strengthening communities through high-quality housing solutions.
If you're excited by the opportunity to create, lead, and scale a best-in-class marketing organization while making a meaningful impact, we'd love to hear from you!