Student Social Media Strategist

The Student Social Media Strategist position works with the Social Media team and assists in developing and implementing the university social strategy, being aware of strategic goals and striving to meet set goals to increase online presence and engagement.
Responsibilities Collaborate with full‑time staff to assist with the university’s main social media accounts (Facebook, Twitter, Instagram, Threads, LinkedIn, etc.).
Be aware of campus happenings and cover events, sharing posts while engaging with audiences.
In conjunction with the full‑time social team and other marketing personnel, develop messaging and strategy plans for university official accounts.
Research social trends continuously, share ideas, and recommend changes to the social media team.
Adhere to the Brand Identity Guide policy, university web policy, editorial style guide, and all relevant department policies.
Attend meetings with the team, clients, and support departments.
Assist in planning and sharing ideas for communication plans for social platforms while working with clients and the team to ensure key, strategic messages reach target audiences.
Support the team when needed in Social Media and Marketing approval inboxes.
Qualifications and Credentials 1 to 3 years of related experience or an equivalent combination of education and experience.
Pursuing a degree in Strategic Communications, Digital Media & Journalism, Marketing, or a related field.
Proficiency in Microsoft Office suite.
Ability to understand and follow directions and work under limited supervision.
Strong collaboration skills with clients and co‑workers, a positive attitude, and a courteous, detail‑oriented, self‑motivated, diligent, trustworthy, and well‑organized work style.
Desire to work with a team to accomplish goals and ambition to grow and improve.
Creative and critical thinking with efficient problem‑solving skills.
Ability to multi‑task and work in a fast‑paced environment.
Abilities and Competencies Effective communication and comprehension skills.
Ability to create and work within cross‑functional team environments.
Problem‑solving: reason, analyze information and events, and apply judgment to solve routine and complex problems.
Regular use of visual skills to function in the work environment.
Ability to hear and speak for effective oral communication.
Working Conditions The marketing department social team office is located in Green Hall on Liberty University’s campus; the Student Social Media Strategist also works in a variety of indoor and outdoor locations on and off campus. Certain occasions require extended hours, especially during events such as Commencement, Homecoming, and athletic events. The student is expected to work diligently throughout the entire duration of such events.
Time Type Part‑time
Location Onsite – Green Hall, Liberty University campus
Pay Rate Starting at $12.77 per hour. Student employees are paid at least the current Virginia minimum wage per hour. Pay may vary by position and department based on job responsibilities, required skills, available funding, and market conditions.
Equal Opportunity Employer The University is an Equal Opportunity Employer and commits to nondiscriminatory hiring practices in accordance with TitleVII of the 1964 Civil Rights Act and applicable federal and state statutes. All personnel activities, including compensation, benefits, and job classifications, are administered without regard to race, color, ancestry, age, sex, national origin, pregnancy or childbirth, disability, military veteran status, or other protected classes.

#J-18808-Ljbffr