Digital Marketing Manager

Digital Marketing Manager
We are a well‑funded start‑up specializing in vintage‑inspired clothing that references staple brands such as Levi’s and Carhartt. Some pieces are hand‑made, custom cut‑and‑sew pieces sourced and constructed entirely in Los Angeles, while others are screened/embroidered on blanks made in the US. Our brand pulls from classic Americana imagery—old movies, sports, cars, film photography, and vinyls—paired with a personal twist.

Why join us?

Creative freedom and collaboration

Hybrid work schedule

Excellent compensation with growth potential

Medical, dental, and vision coverage

401(k) match

Flexible schedule

PTO and paid vacations

Equity

Job Details
We are seeking a creative, enthusiastic, and growth‑oriented Digital Marketing Manager to join our dynamic team in the vintage clothing manufacturing industry. This role leads our digital marketing initiatives, drives sales, and enhances brand awareness across multiple channels.

Responsibilities

Develop and implement digital marketing strategy, including SEO/SEM, email, social media, and display advertising campaigns.

Collaborate with the Product Development team on strategy and planning.

Generate digital content such as modeled photoshoots, candid photos, and short‑form video.

Measure and report performance of all digital marketing campaigns, assessing ROI and KPIs.

Collaborate with internal teams to create landing pages and optimize user experience.

Utilize analytical skills to evaluate end‑to‑end customer experience across multiple channels and touchpoints.

Identify trends and insights to optimize spend and performance.

Develop and manage the company’s online brand and product campaigns to raise brand awareness.

Collaborate with Product Development to improve usability, design, content, and conversion of the website.

Report on media analytics.

Education & Requirements

Bachelor’s degree in Marketing or a related field is great, but not required if you have sufficient experience.

Minimum 2+ years of experience in digital marketing, preferably in the clothing/garment industry.

Professional photography (including modeled shoots) and video editing skills are essential.

Proven experience designing and implementing successful digital marketing campaigns.

Strong understanding of current digital marketing channels.

Experience with social media data analytics is a plus.

Graphic design skills (e.g., Adobe Illustrator) are a plus.

Familiarity with web design.

Strong teamwork and communication skills, both written and verbal.

Shopify analytics knowledge is a plus.

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