Content Designer

Overview

We’re building a world of health around every individual – shaping a more connected, convenient and compassionate health experience. At CVS Health®, we prioritize safety and quality, and we help simplify healthcare one person, one family and one community at a time.
Responsibilities

Optimize content for multiple channels, devices and touch points across user journeys, meeting user needs and following enterprise standards.
Use data and UX research to understand user behaviors, surface new opportunities and reduce friction.
Advocate for new design patterns when appropriate and use existing systems when they suffice.
Collaborate with designers, product managers, accessibility experts and business stakeholders to inform requirements and shape positive user experiences.
Develop user stories and provide guidance on content priorities.
Own content reviews and iterations across stakeholders from product to legal.
Apply and evolve the Health100 voice/tone across products and surfaces.
Support AI response shaping, sub‑agent tone calibration and conversational design alongside primary owners.
Add content directly to wireframes in Figma and to content management systems as needed.
Participate in content design workshops and feedback sessions.
Education

Bachelor’s or master’s degree preferred in Human Computer Interaction, Information Architecture, Technical Writing, English or Journalism. Extensive work experience, academic work or certifications in user experience fields are also welcome.
Required Experience

5+ years’ experience in UX writing, UX design or content design.
Experience with AI, conversational or agent‑based content design (writing for chatbots, voice assistants, LLM‑powered products or similar).
2+ years’ experience with Agile and lean UX/software development practices, including using product management software (Rally, Jira).
2+ years’ experience with mobile app and mobile web products.
2+ years’ experience collaborating with internal team members (experience designers, accessibility experts, product owners, engineers).
2+ years’ experience with UX wireframing, UX flows and shaping content for multidisciplinary projects with prototyping software such as Figma and Miro.
Experience in pharmacy, health care or other regulated fields (insurance, finance, etc.).
Knowledge of enterprise content management systems such as Adobe Experience Manager or similar.
Portfolio should include work on mobile apps, digital products and/or services, service design or human‑centered designs.
Experience with analyzing usability testing, A/B testing, analytics and other key performance metrics.
Experience shaping content by working with cross‑functional stakeholders.
Preferred Skills

Experience working in a large organization or at an enterprise level.
Experience or exposure to Web Content Accessibility Guidelines (WCAG) and writing for grade level and other regulatory constraints.
Experience working with usability testing, taxonomy, design systems, content management systems, information architects and accessibility SMEs.
Experience updating existing content to new guidelines.
Experience with prompt design or system‑prompt content for LLM‑based products.
Experience defining or maintaining a brand voice framework.
Pay and Benefits

Typical pay range:

$101,970.00 – $203,940.00 (base salary). The actual offer depends on factors such as experience, education, geography and other relevant factors. The position is eligible for a CVS Health bonus, commission or short‑term incentive program in addition to the base pay range.
Full‑time position eligible for a comprehensive benefits package that includes medical, dental, and vision coverage, paid time off, retirement savings options, wellness programs, and other resources based on eligibility.
Equal Opportunity

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.

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