Digital/Graphics Coordinator

Description
The Digital/Graphics Marketing Coordinator supports the Credit Union's growth, member engagement, and brand awareness initiatives through strategic marketing, graphic design, digital advertising, social media management, search engine optimization (SEO), website administration, content creation, email marketing, campaign analytics, and community outreach. The position plays a key role in developing and executing integrated marketing campaigns that drive membership growth, product adoption, and member loyalty while maintaining a consistent and professional brand presence across all communication channels.

This is an in-office position.

Responsibilities

Assume responsibility for ensuring professional business relations with members, Chamber of Commerce, vendors, trade professionals, and the public.

Represent the Credit Union at conventions and business fairs and actively sell products and services.

Direct Credit Union sponsorships to support marketing goals.

Answer related correspondence and represent the Credit Union at sponsor functions.

Resolve requests, questions, and problems courteously and professionally.

Ensure that communications are efficient and effective.

Make publicity and marketing activities create positive member, prospective member, and community responses.

Maintain and project the Credit Union’s professional reputation.

Establish and maintain effective communication and coordination with Credit Union personnel and management.

Attend and support Marketing meetings and activities.

Assist, serve, and inform departments as needed.

Answer questions and resolve problems.

Complete required reports and related documents promptly and accurately.

Keep Senior Management informed of area activities including training and of any significant concerns.

Complete special projects as assigned and take on other related duties.

Requirements

Experience: 2-4 years of similar or related experience.

Education: A college degree.

Other Skills

Proficiency with Adobe Creative Cloud (InDesign, Photoshop, Illustrator, Premiere Pro, Acrobat), Canva, Microsoft Office Suite, and content management systems (CMS).

Knowledge of SEO best practices, Google Analytics, Google Search Console, and digital advertising platforms.

Experience managing social media platforms and paid social advertising campaigns.

Strong graphic design, copywriting, proofreading, and content creation skills.

Experience utilizing email marketing and marketing automation platforms such as Constant Contact, Mailchimp, HubSpot, or similar systems.

Ability to analyze marketing data and translate insights into actionable recommendations.

Photography, videography, and basic video editing experience (preferred).

Strong project management skills with the ability to manage multiple campaigns and deadlines simultaneously.

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