Job Overview
The Marketing Coordinator is responsible for marketing, social media, online e‑marketing public relations, promotions for venues, radio promotions, clubs, theatres, festivals, shows, and one‑off events. The position will develop promotional initiatives with artists and the community to promote a positive brand image. The Marketing Coordinator may also coordinate the work of interns and street team for show promotions.
Responsibilities
Monitor regional marketing trends, work with artists, and implement new marketing strategies and campaigns based on current trends. Analyze fan bases to target specific demographics for shows, tours, and festivals.
Coordinate and advance day‑of‑show activities including radio station set‑ups, remote broadcasts, and escorting media photographers and news crews.
Create, proofread, and distribute weekly newsletters. Order and deploy e‑cards and e‑blasts with the AXS Advantage tool. Verify venue information and links, communicate errors to designers, confirm accuracy, and sign off on final versions.
Develop and manage social media accounts, research new promotional activities and prizes for online social media giveaways, and collaborate with artists to promote shows on their social media channels. Design an appropriate posting schedule that aligns with event‑related deadlines: announcement, ticket sales, maintenance, and backend.
Create and deliver all show settlements, including actuals, backups, and any special campaign notes.
Collect ticket links, maintain the central grid, and verify all links, pre‑sale passwords, billing, ticket page art, and venue website content.
Coordinate asset trafficking for digital media campaigns—ad‑verts, banners, videos, etc.
Maintain good working relationships with partners, co‑promoters, and media. Develop special initiatives to involve the community in events and organize artist promotions and meet‑and‑greets.
Upload expense reports, update office calendars, order supplies, and handle general office administration.
Qualifications
High School Diploma or equivalent.
2–4 years of related work experience.
Experience calendaring events.
Knowledge of MS Office (Excel, Word, Outlook) and Photoshop.
Basic accounting knowledge.
Strong written and verbal communication skills.
Strong PR skills, social media savvy, and organizational skills.
Strong work ethic, problem‑solving, and prioritization skills.
Ability to work independently and as part of a team.
Creative thinker who can think “outside the box.”
Knowledge of the music industry preferred.
Pay & Benefits
Pay Scale: $17.97 – $26.44 per hour.
Bonus: This position is not eligible for a bonus under the current bonus plan requirements.
Full‑time Benefits: medical, dental and vision insurance; paid holidays, vacation, and sick time; company‑paid basic life insurance; voluntary life insurance; parental leave; 401(k) plan with a current employer match of 3%; flexible spending and health savings account options; and wellness offerings.
AEG reserves the right to change or modify the employee’s job description, whether orally or in writing, at any time during the employment relationship. AEG may require an employee to perform duties outside their normal description.
AEG's policy is to hire the most qualified applicants, and we comply with all applicable federal, state, and local employment laws in making hiring and employee decisions. We are an equal‑opportunity employer and do not discriminate against applicants or employees on the basis of race, color, marital status, disability, religion, age, sex, sexual orientation, national origin, genetic information, veteran status, or any other legally protected status recognized by applicable federal, state, or local law.
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Marketing Coordinator - Austin West Riverside
AEG · Multiple locations ·
- Pay:
- $51,558-$51,558/yr
- Job type:
- Full Time