Senior Strategist, Brand

About Invisible Dynamics
Invisible Dynamics is a next‑generation brand transformation consultancy. We help the world’s most ambitious brands accelerate growth through harnessing creativity, culture, and commerce to drive revenue and relevance. Headquartered in Los Angeles, with offices in New York and London, our consulting, agency, production, and incubation group offers a unique partnership model to deliver accelerated growth and stakeholder value.
Core Values How you do anything is how you do everything.
We combine commerce, culture and creativity.
Communication is the key to collaboration.
Rome took time.
Co‑founders mindset.
Smiling is contagious.
Position Overview As a Senior Strategist, Brand at Invisible Dynamics, you will play a critical role in shaping brand transformation strategies for aspirational, culturally driven brands. Working closely with clients and internal teams, you will diagnose brand challenges, define future brand direction, and translate insight into compelling strategic narratives that inspire action. This role sits at the intersection of data, insight, logic, and imagination, requiring balance between rigorous analysis and bold vision.
Essential Skills You are a strategic thinker with experience across business context, brand strategy, and cultural insight within a creative agency or consultancy environment. You are intellectually curious, analytically grounded, and creatively minded—able to balance structured thinking with big ideas.
Candidate Profile Data‑savvy, with experience across multiple insight platforms, including AI‑led tools.
Comfortable evaluating and synthesizing large volumes of information to form independent, defensible perspectives.
Confident conducting stakeholder interviews and triangulating inputs into clear strategic conclusions.
Strong communicator able to present thinking clearly, persuasively, and concisely—internally and with clients.
Visually and structurally fluent, with experience building and refining strategic decks (Figma proficiency required).
Excited by the role of proprietary tools in shaping future‑facing brand strategy.
Responsibilities Brand Strategy Development Play a central role in developing brand transformation strategies from early diagnosis through to future‑facing brand vision.
Analyze cultural, consumer, competitive, and company inputs to assess the current state of a brand and identify opportunity areas, grounding strategy in insight and logic.
Define brand foundations, including vision, purpose, positioning, value proposition, tone of voice, personality, brand muse, and cultural pillars.
Insight & Analysis Capture, analyze, and interpret data and insights directly, partnering with Analysts when deeper analysis is required.
Work with multiple data sources and platforms to inform strategic thinking, maintaining a platform‑agnostic mindset.
Conduct stakeholder interviews to understand organizational realities and triangulate perspectives into a coherent strategic view.
Apply structured, logical thinking to complex brand challenges, ensuring recommendations are grounded and defensible.
Brand North Star & Future Vision Contribute to defining the Brand North Star—articulating how the brand strategy comes to life across identity, product, retail, commerce, and marketing.
Help translate strategic intent into inspiring narratives, visualizations, and future‑state scenarios that guide execution.
Balance clarity and ambition, ensuring the brand vision is both aspirational and actionable.
Storytelling & Presentation Build and own high‑quality strategic decks, ensuring ideas are communicated in a clear, lean, and compelling way.
Work confidently in Figma to structure, design, and refine strategic outputs.
Prepare and present strategic recommendations to clients, articulating complex thinking with confidence and clarity.
Collaboration & Integration Partner closely with the Strategy Director, Brand to shape strategic direction and ensure excellence across deliverables.
Collaborate with Creative teams to ensure brand strategy meaningfully informs creative expression and execution.
Work cross‑functionally with Marketing, Creative, Production, and Client Services to ensure alignment from strategy through delivery.
Logistical Requirements The Senior Strategist, Brand will be based out of our Los Angeles office. Monday–Thursday required in the office; option to work from home on Fridays. The salary range for this role is $130,000–$140,000 annually (based on location and experience) with medical, dental, vision, life insurance and unlimited PTO. Travel within the US and internationally may be required based on client and company needs. This full‑time role may involve extended hours, including evenings and weekends, to meet client deadlines.

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