Product Marketing Manager Ad Measurement & Growth

• Drive product and feature development of Spotify’s advertising measurement solutions, tapping into your market knowledge to help R&D teams identify and prioritize the most impactful work.
• Deeply understand customer segments and collect high-quality product feedback to influence product roadmaps and to guide global marketing tactics.
• Develop product positioning strategies that clearly articulate the value proposition of Spotify and differentiate us in market.
• Lead product launches with a multitude of cross-functional teams including sales, operations, PR, marketing, and more.
• Support global product adoption and growth through market expansion, sales enablement, and thought leadership.
Requirements
You have a minimum of 5+ years of experience within the digital advertising/programmatic space, with a keen understanding of advertising measurement and both 1P and 3P upper-funnel solutions, especially brand lift and audience/media verification. Product marketing experience preferred.
You have a BA/BS degree or equivalent; master’s degree a plus.
You have a strong experience leading cross-functional teams and a track record of influencing senior stakeholders in product/engineering, partnerships, operations and sales.
You have experience with customer research and are proficient using data/insights to inform product/GTM strategy
You have strong opinions about what we should build and why, balancing quantitative and qualitative points to influence strategic decisions.
You have experience working globally and are empathetic to customer needs
You have experience launching cross-functional go-to-market launches
You have a track record of collaborating with a variety of cross-functional stakeholders in a fast-paced environment
You can explain the value of highly technical concepts in human, relatable, and compelling language.
You have experience presenting to large industry groups and meeting with senior external stakeholders.
ATS Optimization Keywords
Below are skills and terms extracted directly from this job posting to improve Applicant Tracking System (ATS) visibility. This unique feature helps candidates tailor their applications more effectively — a feature exclusive to JobTailor job listings.
Hard Skills
digital advertising
programmatic advertising
advertising measurement
brand lift
audience verification
product marketing
customer research
data analysis
go-to-market strategy
product positioning
Soft Skills
leadership
influencing stakeholders
collaboration
empathy
communication
strategic thinking
customer-centricity
presentation skills
cross-functional teamwork
fast-paced environment adaptability
Certifications & Qualifications
BA/BS degree
master's degree

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