Copywriter

Copywriters are the backbone of Vital’s Production team, responsible for creating content for a widely diverse collection of B2B and B2C clients and maintaining a keen eye for both narrative structure and the mechanics of writing for a digital-first audience.
This role requires two (2) or more years of relevant professional writing experience. Compensation varies depending on experience.
Key Responsibilities

Create detailed content outlines based on SEO competitor research
Write copy for various marketing materials including (but not limited to) blog posts, websites, eBooks, press releases, case studies, email campaigns, and social media posts
Adapt to different writing styles in alignment with each client’s brand voice and tone and to meet the needs of different target audiences
Lead client interviews, asking thought-provoking questions and ensuring that conversations remain focused and productive
Review and incorporate client feedback, asking follow-up questions as needed, pushing back where appropriate, and providing clear explanations behind content-related decisions
Edit fellow Copywriters’ work, ensuring that all content is accurate, grammatically correct, and in alignment with both Vital’s and clients’ brand standards
Actively participate in both client meetings (interviews, calendar presentation meetings, kickoffs, etc.) and internal discussions (L10s, rock-setting meetings, State of the Company meetings, etc.)
Collaborate with Account Managers, Strategists, and other members of Vital’s Digital Marketing team to move content throughout the production pipeline, asking clarifying questions and offering suggestions where appropriate
Uphold Vital’s core values of being Client Advocates, Marketing Nerds, Humble, Supportive Teammates, and having High Standards
Vital offers:

Simple IRA
Flexible Work from Home Schedule:
Negotiable workday hours (we ask that you find time for 8 hours of work).
Freedom to choose a hybrid WFH and/or in-office schedule.

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