Belk seeks a senior leader to own Belk's owned media ecosystem across Website, Email, SMS, Push, Homepage Personalization, and Lifecycle Marketing. Drive engagement, retention, revenue and CLV through a coordinated strategy aligned with Marketing, Loyalty, Merchandising, Analytics, and Technology teams.
Lead channel performance, test-and-learn culture, subscriber growth, personalization, and cross-channel optimization.
#J-18808-Ljbffr

Head of Owned Media & Personalization (Hybrid)
Belk · Charlotte, NC, USA ·
- Job type:
- Full Time