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Head of Marketing

Aeropay · Chicago, IL, USA ·

Job type:
Full Time

About Us
We have been recognized as one of Built In Chicago’s Best Startups to Work for in 2026!

Aeropay is a financial technology company modernizing money movement with pay by bank solutions. Headquartered in Chicago and backed by leading investors, Aeropay enables businesses to accept compliant, cashless payments through direct bank-to-bank (ACH) transfers, eliminating card fees and outdated payment rails. Powering online checkouts, in-store transactions and embedded payments, Aeropay’s flexible APIs and integrations are built on a secure and scalable infrastructure with compliance at the core. In industries where risk mitigation and user experience matter most, our platform gives our partners a faster, safer and more intuitive way to pay.

Aeropay is redefining what it means to pay—and get paid—by bank.

Position Overview
We are hiring a Head of Marketing to build and scale a revenue‑aligned marketing engine across B2B, B2B2C and emerging consumer initiatives. This role will partner closely with the Head of Revenue and CEO to refine positioning, ICPs, support vertical GTM strategy and translate commercial priorities into measurable marketing programs.

Marketing at Aeropay exists to accelerate revenue. This is not a brand‑only role. This is a builder role for someone who understands performance marketing, attribution and pipeline contribution.

Key Responsibilities
Partner on GTM & ICP Refinement

Collaborate closely with Revenue leadership to refine ICP definitions and vertical strategy

Translate GTM playbooks into targeted marketing programs

Support sales enablement and positioning across priority industries

Ensure marketing initiatives align with pipeline and revenue objectives

Build a Revenue‑Driven Demand Engine

Develop and execute marketing strategies that drive measurable pipeline growth

Implement disciplined attribution models across the funnel

Track and optimize CAC, LTV and conversion performance

Drive SEO, paid media and emerging AI search visibility initiatives

Strengthen Product & Vertical Marketing

Develop clear, differentiated positioning by vertical

Create compelling messaging frameworks and competitive narratives

Support product launches and feature rollouts

Equip the Revenue team with materials that shorten sales cycles and increase win rates

Launch & Scale Early‑Stage Consumer Initiatives

Lead marketing strategy for future consumer applications

Design acquisition, activation and retention programs

Align consumer growth initiatives with B2B adoption strategy

Monitor and optimize performance marketing metrics

Lead a Best‑in‑Class Team

Manage a lean, high‑performance marketing team across content, product marketing and design

Contribute directly and meaningfully to the professional and personal growth of the Marketing team

Operate with urgency, accountability and measurable outcomes

Qualifications

7–12+ years of marketing leadership and people management experience

Proven experience in B2B and either B2B2C or B2C environments

Fluency in CAC, LTV, attribution models and funnel optimization

Exposure to building demand engines at growth‑stage companies

High comfort levels in partnering closely with sales and executive leadership

Strong understanding of performance marketing and measurable ROI

Ability to operate in a hands‑on capacity without dependency on large teams or external agency partners

Ability to thrive in lean, fast‑moving organizations

Experience in fintech, payments, open banking, gaming, lending and/or regulated industries is strongly preferred

How Success Will Be Measured

Increased marketing‑sourced and marketing‑influenced pipeline

Improved funnel visibility and attribution discipline

Clear vertical positioning aligned with GTM strategy

Successful consumer app launch with defined performance metrics

Strong collaboration with Revenue and executive leadership

Working Location, Compensation & Benefits

This role is expected to be in office at Aeropay’s Chicago HQ a minimum of three days per week prior to 4/6/26 and Monday through Thursday following 4/6/26

Benefits Offered:

Comprehensive Medical, Dental & Vision Coverage

Maternity/Paternity Leave

401(k) Employer Match

Flexible PTO

NOTE
This job description is not intended to be all-inclusive. Employees may perform other related duties as negotiated to meet the ongoing needs of the organization.

Equal Opportunity Statement
Aeropay is an equal opportunity employer and is committed to providing a workplace free from harassment and discrimination. We celebrate the unique differences of our employees because that is what drives curiosity, innovation and the overall success of our business. We do not discriminate on the basis of race, religion, national origin, gender, sexual orientation, gender identity or expression, age, marital status, veteran status, disability status, parental status, genetic history, political affiliation or any other status protected by the laws or regulations in the locations in which we operate.

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