TURNER is hiring: Public Relations Senior Account Executive in Columbia

ABOUT TURNER
TURNER, a Shipyard brand, is an earned-first PR & social media powerhouse with a 25+ year legacy of storytelling that inspires connection and fuels brand love. We represent some of the world’s best destinations, luxury resorts, spirits, wellness, outdoor and heritage brands – continually delivering innovative communications strategies to drive editorial influence, social engagement and next generation partnerships.

With a showroom and office in New York, HQ in Denver, and satellite teams in markets including Chicago, Miami, and Los Angeles, we serve as the North American agency for global and domestic brands of all sizes and deliver a multilingual, culturally fluent team to every partnership.

As part of The Shipyard, TURNER’s deep storytelling expertise is combined with the agency’s performance-driven mindset – engineering bold creativity and measurable impact across the consumer journey. We prioritize personalized service within our specialty industries, leveraging the broader agency's creative, paid media, and digital capabilities to grow brands people genuinely love.

Our commitment to our team is paramount - we are consistently ranked as a “best place to work,” we champion diversity and inclusivity and embrace giving back as part of our culture. We’re passionate, nimble, and always on the move. Come build what’s next with us.

SUMMARY
TURNER, a national communications firm specializing in lifestyle, travel, hospitality, spirits, wellness, and outdoor brands; is seeking a Senior Account Executive with a passion for storytelling and media relations for the industries we serve.

Candidates must have 5 to 7 years of media relations and influencer management experience with demonstrated results. Experience working in the travel and tourism industry preferred.

This role is a remote position that must be based in South Carolina.

At The Shipyard, we know that it's your unique talents, backgrounds, and perspectives that make you who you are, just like our team, who come from various career paths and experiences. We believe we can't be truly diverse without bringing your most authentic self to the agency.

Studies show that people from marginalized communities may not always apply for positions if they don't meet every single requirement in a job posting. At The Shipyard, we encourage you to apply even if you don't meet all the requirements. We believe that your passion for what we stand for — our values and purpose — is just as important as meeting every checkbox.

SPECIFIC RESPONSIBILITIES MAY INCLUDE

Supports daily activities for designated national and international accounts as part of a multi-person account team; client mix includes destination and hotel/resort properties

Contributes 60 percent of time to proactive media relations and influencer programming

Plans, implements and manages client media tours and in-destination media visits

Assists with planning and conducts media familiarization tours. This may include international travel (passport required)

Executes both for-trade and paid influencer programs on behalf of clients, including sourcing, contracting, and reporting on programs

Understands and prioritizes the objectives of each client; anticipates needs in advance

Writes client collateral, which includes but is not limited to, news releases, media alerts, photo captions, media pitches, bios and fact sheets

Brainstorms new, fresh story angles and proactively pitches them to relevant media

Develops and maintains solid relationships with journalists and social media influencers

Stays updated on social media trends to provide recommendations to client about how social media channels can best be used

Assists with preparation of meeting agendas, notes and reports

Assists with account budgets, resources and deadlines

Assists with client relations through meetings, conference calls, events and general contact

Stay abreast of relevant industry news and trends

Acts as first set of eyes on materials prepared by JAE/AC

KNOWLEDGE AND SKILLS REQUIRED

5 to 7 years of communications experience in the travel industry; agency experience preferred

Has established national travel and lifestyle media relationships, and the skills to develop new relationships using traditional and digital tools

BA or BS in public relations, journalism, communications or related fields is preferred

Excellent interpersonal and communication skills

Proficient in AP Style

Previous experience coordinating media familiarization tours and/or desk side tours

Possesses excellent writing skills, with a strong attention to detail

Uses social media tools regularly and has experience integrating social media into public relations programs

Proficiency using Cision, Muckrack, news wires, MS applications

A current passport and a willingness to travel as needed for clients

Passion for the travel/tourism industry and the ability to spot trends

TURNER is an equal opportunity employer. Salary range $70,000-$85,000.

Must be authorized to work in the U.S. without the need for visa sponsorship

#J-18808-Ljbffr