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Chief Marketing Officer

SHM ENTERPRISES · Indiana, PA, USA ·

Job type:
Full Time

We are looking for an experienced Chief Marketing Officer (CMO) to oversee all marketing operations of the company and develop its marketing strategy and vision. You will be in charge of a team of enthusiastic marketing professionals and will direct our marketing efforts towards great success.
An excellent CMO is passionate for their profession and has great knowledge for all things marketing. They can balance a practical mindset with a creative business acumen and lead people through complex marketing operations.
The goal is to ensure the company’s marketing efforts are successful in helping it outperform competition.
Responsibilities Listen to the trends of the market and direct the market research efforts of the company
Liaise with other departments to guide a unified approach to customer service, distribution, etc., that meets market demands
Define marketing strategies to support the company’s overall strategies and objectives
Develop a feasible marketing plan for the department and oversee its day-to-day implementation
Plan and organize marketing functions and operations (product development, branding, communications, etc.), and ensure they project the company’s unique voice
Design and coordinate promotional campaigns, PR and other marketing efforts across channels (digital, press, etc.)
Build a highly efficient team of marketing professionals
Create a solid network of strategic partnerships

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