Digital Designer

Overview
RSM is a Charlotte-based experiential marketing agency specializing in retail events, shopper marketing, consumer promotions, and live brand experiences. We strive to create and develop campaigns that connect consumers and brands through meaningful experiences and flawless execution.

About the Role
We are looking for an exceptional Digital Designer to join us at RSM. This Digital Designer will have a strong understanding of digital design systems, interactive experiences, and emerging platforms who can create polished, engaging work that bridges brand storytelling, user experience, and visual design. This role will collaborate closely with our digital, creative, and account teams while partnering with the Junior Digital Designer.

The ideal candidate will understand how to create digital touchpoints that not only look elevated but also enhance the overall experience and strengthen how brands connect with their audiences.

Responsibilities

Design and develop visually compelling microsites, landing pages, and interactive digital experiences for experiential and retail programs

Collaborate with and guide the Junior Digital Designer, ensuring a high standard of creative quality and consistency across digital work

Create social media graphics, branded digital assets, and campaign support materials

Collaborate with creative, digital, and account teams to translate experiential ideas into engaging digital experiences

Help shape user flows, visual storytelling, and interactive moments across digital touchpoints

Contribute presentation visuals, digital mockups, and concept work for client pitches and new business opportunities

Maintain a high visual standard across all digital creative and ensure consistency across platforms and experiences

Stay current on emerging digital trends, interactive experiences, design systems, and modern web aesthetics

Help explore and evolve digital workflows, AI-enabled tools, platforms, and emerging technologies

Qualifications

Strong portfolio showcasing digital design, interactive experiences, microsites, social content, and modern web aesthetics

Experience designing in platforms such as Webflow, Figma, Adobe Creative Suite, and other modern web or prototyping tools is strongly preferred

Strong understanding of responsive design, UX/UI principles, and digital storytelling

Ability to create polished, presentation-worthy digital experiences with exceptional attention to detail

Strong typography, layout, branding, and motion design instincts

Ability to thrive in a fast-paced agency environment while maintaining high creative standards and managing multiple priorities

Interest in experiential marketing, branded experiences, culture, and emerging digital trends

Comfortable contributing to both physical and digital brand experiences through collaborative, cross-functional teamwork

Demonstrated ability to create modern, engaging, and visually compelling digital experiences that elevate storytelling, strengthen client presentations, and enhance how ideas are experienced and shared across digital and experiential environments

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