Marketing Manager

We are Zero Heroes, a Jewelry Brand. In this part time position,

You will lead and execute our brand’s marketing initiatives.

This role is responsible for developing and implementing marketing strategies that drive brand awareness, customer engagement. The ideal candidate has a strong understanding of the fashion industry, digital marketing, and brand positioning.

Responsibilities

Develop and execute integrated marketing plans that align with brand goals, seasonal launches, and sales targets.

Maintain consistent brand voice and identity across all channels, ensuring high-quality creative output.

Plan and manage end-to-end marketing campaigns (digital, social, print, influencer, PR, events).

Oversee content creation, editorial calendars, and social media strategies to grow online presence and engagement.

Build and maintain relationships with influencers, stylists, editors, and outlets to increase brand visibility.

Track, analyze, and report on marketing KPIs (ROI, engagement, conversion rates, etc.) to optimize campaign performance.

Work closely with design, sales, and e-commerce teams to ensure marketing aligns with product drops, retail plans, and customer journeys.

Qualifications

Bachelor’s degree in Marketing, Fashion, Communications, or a related field

2-4+ years of experience in marketing, ideally within the fashion or lifestyle sector

Proven ability to plan and manage multi-channel marketing campaigns

Experience in content marketing

Skills in media, content, analytics, and digital data

Social media platforms, such as TikTok, Instagram, Facebook, or X (formerly Twitter)

Data-driven mindset with strong analytical and reporting skills

Experience with tools such as Google Analytics, Meta Ads Manager, Klaviyo, Shopify, etc., is a plus

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