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Senior Field Marketing Manager

SecuredTouch · Austin, TX, USA ·

Pay:
$119,000-$119,000/yr
Job type:
Full Time

Overview
The Senior Field Marketing Manager leads integrated marketing strategy and demand generation for the US Central region for mid‑market and enterprise accounts. As the primary marketing partner to Sales, this role is responsible for developing and executing regional marketing programs that drive pipeline growth, support revenue goals, and strengthen sales and marketing alignment.

Responsibilities

Develop and execute regional demand generation strategies to achieve pipeline and revenue goals for the Enterprise sales organization.

Partner with Sales, Product Marketing, Partner Marketing, and Digital Marketing teams to align marketing programs with business priorities.

Plan and deliver integrated marketing campaigns, events, ABM initiatives, and partner programs targeting executive, business, and technical audiences.

Track, analyze, and optimize marketing performance through pipeline reporting, campaign measurement, and deal progression analysis.

Maintain regular communication and business reviews with sales stakeholders.

Manage regional marketing calendars and ensure alignment with corporate and partner initiatives.

Leverage brand, digital, social, and local marketing channels to drive awareness, engagement, and demand generation.

Qualifications

Bachelor’s degree required.

6–10 years of marketing experience with a proven track record of executing successful integrated marketing programs.

5+ years of field marketing experience in a high‑tech or software company.

Experience with ABM, events, digital marketing, social media, and demand generation.

Familiarity with cybersecurity, IT, or Identity & Access Management (IAM) markets preferred.

Strong ability to partner with sales teams and influence stakeholders at all levels.

Demonstrated success managing multiple programs and priorities in a matrixed organization.

Excellent communication, planning, and execution skills.

High energy, initiative, and adaptability.

Compensation & Hiring Range
$119,000 to $160,000

In accordance with Colorado’s Equal Pay for Equal Work Act (SB 19-085) the approximate compensation range for this role in Colorado is listed above. Final compensation for this role will be determined by various factors, including knowledge, skills, and abilities.

Benefits

Generous PTO & Holiday Schedule

Parental Leave

Progressive Healthcare Options

Retirement Programs

Opportunity for Education Reimbursement

Commuter Offset (Specific locations)

We are an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.

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