Copywriter

Coldwater Technology is seeking a Copywriter in the enterprise software industry. This is a full-time contract-to-hire opportunity in Plano, Texas. As a copywriter you will work independently as well as in a team and will be responsible for writing creative copy for direct marketing campaigns targeting small to medium sized businesses and existing customers. You will report directly to the Creative Director.

Key Accountabilities

Develop and deliver copy requests, including marketing campaigns, emails, banner ads, website assets, video scripts, and more across multiple categories and services including social media

Conceptualize and write engaging content for creative initiatives, campaigns, and projects

Collaborate with the Creative Director to align print, web and video marketing messaging

Contribute to the development of the content strategy for product training & marketing copy.

Coordinate, complete, and oversee job-related activities and assignments

Maintain Coldwater Technology's content guidelines and style guides

Job Requirements

Stay proficient with corporate proprietary software program (training provided)

Researches and writes content for marketing campaign based on completed consultation or industry best practices

Communicates with the Creative Director to ensure that the developed content meets company's expectations

Understands basic print design vocabulary to give designer proper instruction for marketing campaign

Stays abreast of best practices and techniques to continually develop fresh and creative content.

Proofread all copy contained on company software products, websites and print assets (creative)

Check for proofing errors (correct grammar and spelling)

Check that the design requirements were met and that required graphic specs are maintained

Monitor urgent copy changes for graphics and coordinate change turnaround times with graphic designers

Stay up to date on changing design requirements and work processes

Have the ability to meet tight deadlines and multitask many projects simultaneously

Be proactive, fun and hardworking with a positive outlook

Be able to embrace collaboration, change, and creativity

Additional Preferred Qualifications

Experience copywriting for online brand initiatives

Experience copywriting in an online creative, software or related digital field

Experience developing copy concepts in a retail or marketing environment

Experience copywriting in a retail environment

Experience working for or with creative agencies

#J-18808-Ljbffr