Digital Campaign Specialist
Are you passionate about digital advertising and ready to drive campaign success from start to finish? We're seeking a Digital Campaign Specialist who will support the end-to-end management of digital advertising campaigns, from pre-sale planning to execution and post-launch evaluation. This role offers a unique opportunity to collaborate closely with local sales teams and advertising operations personnel to ensure smooth order execution, while playing a pivotal role in driving digital growth, shaping client strategies, and optimizing campaigns.
What You'll Do:
Accurately input all digital campaign details into various digital advertising systems
Assist in developing strategies for comprehensive digital advertising campaigns
Offer expertise on third-party ad platforms and rich media technologies to sales teams, including support for technical features such as impression and click-through tracking pixels, attribution tracking, and other advanced resources
Monitor and report the health of all advertising campaigns for assigned markets and clients
Execute all advertising campaign elements promptly and accurately
Ensure consistent and precise revenue recognition in billing platforms
Compile reports and offer insights as partner to Sales team for better results that lead to client retention
Cross-check reports with third-party sources to validate campaign tracking and ensure contracts are fulfilled accurately
Collaborate closely with Ad Operations and Account Executives to understand and meet digital campaign requirements
Uphold digital revenue operational standards, policies, and procedures
Foster strong, professional ties with station partners, vendors, and in-house teams
Carry out any additional tasks as needed
What You'll Need:
Bachelor's degree in related field preferred or equivalent experience
Generally, 3+ years of experience in related field preferred
What You'll Bring:
Advanced skill with order management systems
Proven ability to collaborate including with vendors and third party partners
Skilled in using web analytics tools, collecting insight, and reporting your findings
Must be extremely digitally savvy
Superior analytical and problem-solving skills
Superior organizational skills
Proven skill with Excel, and experience analyzing and formatting data
Able to manage multiple campaigns and projects simultaneously in a deadline-oriented environment
Strong written and verbal communication skills
Comfort interacting with all levels of the organization
Customer service and client relationship expertise
Adapts well to constant change

Campaign Manager
The E.W. Scripps Company · Cincinnati, OH, USA ·
- Job type:
- Full Time
About The E.W. Scripps Company
