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Graphic Designer, Brand & Marketing

Travelers Canada · Boston, MA, USA ·

Pay:
$77,600-$128,000/yr
Job type:
Full Time

Who Are We?

Simply Business is a digital insurance brokerage that specializes in protecting the businesses our customers are working hard to build. We streamline the insurance-buying process for small businesses through technology, data, and insurance expertise, enabling owners to search and compare quotes from over 20 top-rated providers, customize coverage, and purchase policies online. Founded in the UK in 2005, we are an insurtech pioneer with nearly 20 years of experience supporting small businesses. We prioritize an outstanding product and a culture that empowers entrepreneurial spirits while caring for our people. Our workplace culture has earned recognition as a top place to work in the US and Boston.
Job Details

Job Category: Marketing
Position Type: Full‑time
Compensation Overview: The annual base salary range is $77,600.00 – $128,000.00. The actual salary will be determined by factors such as scope, complexity, location, skills, and experience. Employees are eligible for performance-based cash incentives.
Target Openings: 1
What Is the Opportunity?

We’re looking for a creative, execution-driven Graphic Designer to join our growing U.S. Marketing team. In this role, you will be the visual engine behind our digital marketing campaigns, bringing the Simply Business brand to life across a variety of digital touchpoints. You will collaborate with senior creatives and marketing managers, design with a customer‑centric lens, interpret performance data, and help test and optimize creative across paid media, web, and social channels.
Responsibilities

Digital Design & Campaign Execution: Conceptualize and execute high‑quality digital assets for integrated marketing campaigns, including paid social (Meta, TikTok, YouTube, LinkedIn), programmatic ads, email templates, and web graphics.
Iterative Testing: Collaborate closely with the Growth Marketing team to execute creative variations for A/B testing and continuously optimize asset conversion rates using performance data and user feedback.
Channel Obsession: Tailor visual storytelling to fit the unique requirements and consumer behaviors of different digital platforms, ensuring maximum engagement on each channel.
Motion & Multimedia: Utilize motion graphics and basic video editing to create dynamic, engaging content that effectively communicates our brand story.
Brand Stewardship & Design Systems: Champion the Simply Business visual identity, ensuring all marketing touchpoints are cohesive, polished, and aligned with brand guidelines. Maintain and build our marketing design system and asset libraries in Figma.
Cross‑Functional Alignment: Work with internal UX/UI designers, copywriters, and marketing teams to create a seamless visual journey from ad click to on‑site conversion.
Web Collaboration & Layout: Apply strong typography, visual hierarchy, and responsive design principles to marketing landing pages and web assets.
Developer Partnership: Prepare and package clean design assets for the web development team, collaborating on implementations in platforms such as WordPress.
Qualifications

5–7 years of professional graphic design experience, preferably within an in‑house marketing team, digital tech startup, or creative agency.
Strong digital portfolio showcasing clean composition, modern typography, compelling layouts, and real‑world examples of digital marketing campaigns.
Mastery of Figma and core Adobe Creative Suite applications (Photoshop, Illustrator, After Effects).
Strong interest in performance marketing and user data; eager to analyze why an ad performed well and apply insights to design.
Proactive self‑starter who handles tight deadlines and quick iterations with ease in a fast‑paced environment.
Excellent teamwork and communication skills; able to take constructive feedback well and clearly explain design rationale.
Bonus Points

Experience or interest in designing for B2B audiences or small‑business consumer segments.
Familiarity with CMS platforms such as WordPress or Webflow.
Advanced motion design, illustration, or basic video editing skills.
Benefits

Group medical, dental, vision, and prescription drug coverage.
Short‑term and long‑term disability and life insurance coverage.
Participation in the Company’s bonus program.
401(k) plan with a 5% employer match.
Commuter benefits.
25 days of vacation, 10 sick days, and 10 company holidays.
Regular team outings and volunteer opportunities.
Modern office space.
Hybrid working model with flexibility.
Employment Practices

Simply Business is an equal opportunity employer. We’re committed to welcoming and helping employees grow within an inclusive and diverse culture.

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