Media Data Analyst

Media Data Analyst (Analytics Manager) Contract Outside IR35 £350 per day Starts Next Week

We’re looking for a Media Data Analyst working across a high-profile global account within the beauty industry.

This is a great opportunity for someone who enjoys turning complex campaign data into clear insights, helping media teams understand performance and make better decisions.

Responsibilities

Analysing campaign data against KPIs such as CPC, CPA, ROAS, reach and frequency

Identifying trends, audience behaviours and optimisation opportunities

Helping explain why campaign performance has changed

Supporting the development of Power BI dashboards and regional reporting

Creating reports using tools such as Looker Studio and Supermetrics

Automating reporting and data processes using Python or R

Turning data into clear recommendations for targeting, budget allocation and media planning

Supporting A/B testing and campaign experimentationEnsuring data is accurate, consistent and reliable

Working closely with media planners, strategists, account teams and clients

Exploring how AI and machine learning can improve media analytics

You’ll ideally have experience in a data analysis role within a media agency, advertising platform or client-side media team.

Qualifications
You should also have:

A strong understanding of digital media channels and performance metrics

Experience using Python for data cleaning, analysis or automation

Experience working with advertising platform APIs

Advanced Excel or Google Sheets skills

Experience with Power BI, Tableau, Looker Studio or similar tools

An understanding of measurement approaches such as MMM, MTA and incrementality

Strong attention to detail and a focus on data accuracy

The ability to explain complex data clearly to non-technical audiences

Excellent communication, organisation and problem-solving skills

A genuine interest in media analytics, AI and emerging technology

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