Marketing Coordinator

Summary
Over the past several years, the ASPCA has seen growth in supporter engagement and the number of active supporters, solidifying its position as one of the nation’s leading animal welfare organizations and a trusted expert in preventing animal cruelty. The Communications Department at the ASPCA is a passionate, collaborative team that leverages this strong public trust to advance the ASPCA’s mission to protect dogs, cats, equines, and farm animals across the United States.

Who We Are
Join a team of experts on our Marketing Communications team, which is comprised of marketing, creative, editorial, digital and event professionals to make a real impact on animals by helping advance our lifesaving work and create meaningful change for animals. This position also works closely with key stakeholders across the Communication and Development divisions.

What You’ll Do
The Coordinator, Marketing reports to the Senior Manager, Brand Marketing and supports the planning, execution, optimization and reporting for both brand and audience-driven campaigns. Success requires strong organizational and project management skills, with the ability to coordinate cross-functional workstreams and ensure initiatives are delivered on time and within budget.

The Coordinator, Marketing reports to the Senior Director, Marketing and has no direct reports.

Where and When You’ll Work
This is a hybrid position and will require occasional commuting to the 8th Avenue ASPCA location.

Ability and willingness to travel up to 10% annually, as needed.

What You’ll Get
Compensation
Starting pay for the successful applicant will depend on a variety of factors, including but not limited to education, training, experience, location, business needs, internal equity, market demands or budgeted amount for the role. The target hiring range is for new hire offers only, and staff compensation may increase beyond the maximum hiring range based on performance over time. The maximum of the hiring range is reserved for candidates with the highest qualifications and relevant experience. The expected hiring salary range for this role is set forth below and may be modified in the future.

The target hiring range for this role is $27.41 - $28.85 / hour

Benefits
At the ASPCA, you don’t have to choose between your passion and making a living. Our comprehensive benefits package helps ensure you can live a rewarding life at work and at home. Our benefits include, but are not limited to:

Affordable health coverage , including medical, employer-paid dental, and optional vision coverage, as well as employer-paid life and long-term disability insurance.

Flexible time off that includes vacation time, sick and bereavement time, paid parental leave, company paid holidays, and 1 week of paid personal time that allows you even more flexibility to observe the days that mean the most to you.

Competitive financial incentives and retirement savings including a 401(k) plan with generous employer contributions — we match dollar for dollar up to 4% and provide an additional 4% contribution toward your future each year.

Robust professional development opportunities including classes, on-the-job training, coaching and mentorship with industry-leading peers, internal mobility, opportunities to support in the field and so much more.

For more information on our benefits offerings, visit our website.

Responsibilities
Responsibility buckets are listed in general order of importance, and include but are not limited to:

Integrated Planning and Campaign Support

Working closely with stakeholders across teams within the Communication and Development divisions, this position supports the development and execution of integrated campaigns that effectively engage key audiences across brand and audience-specific initiatives, including, but not limited to animal welfare professionals (B2B) and policymakers.

Assist with compiling campaign assets, messaging and routing materials for review and approval across multiple marketing campaigns

Coordinate day-to-day work with external vendors and partners to ensure deliverables are met

Assist in the development, execution and performance tracking of paid and pro bono media plans

Partner with creative and event teams to help develop brand activations that drive audience engagement and expand reach

Contribute to identifying and cultivating brand marketing partnerships that enhance visibility and impact

Collaborate with the corporate partnerships team to support marketing needs tied to development initiatives

Project Management

Coordinate project management across integrated campaigns and key initiatives using internal tools, processes and workflows

Organize and facilitate virtual and in-person team meetings, including scheduling, agenda development, notetaking and documentation of key takeaways across the marketing team

Provide stakeholders with clear updates on project status, milestones, timelines and performance insights

Serve as a point of contact for inbound requests from external vendors and prospective brand partners, evaluating and routing as appropriate

Monitor emerging marketing trends and share relevant insights or recommendations to inform testing and innovation

Campaign Invoicing, Tracking and Reporting

Support marketing team with vendor invoicing process and maintains accurate budget tracking across all marketing initiatives

Partner with analytics and reporting leads to monitor key performance indicators (KPIs) that measure awareness and engagement across campaigns, key moments and priority projects

Contribute to the development of campaign and project reports by compiling data and summarizing performance insights

Qualifications

Strong written and verbal communication skills, with the ability to clearly organize and share information with team members and stakeholders

Foundational knowledge of marketing principles and tactics used to build awareness and engage audiences required

Solid organizational and project management skills, with the ability to manage multiple priorities and adapt to shifting timelines required

Ability to collaborate effectively with cross-functional teams and external partners in a diverse, team-oriented environment

Demonstrated ability to be detail-oriented, proactive, and reliable in supporting assigned projects and tasks

Interest in staying informed on marketing trends and best practices, with a willingness to learn and apply new ideas

Proficient in data analysis and reporting within marketing, communication, nonprofit, or related environments required

Ability to model and support ASPCA’s core values and contribute positively to team culture

Language

English (required)

Education and Experience

Bachelor’s Degree in a Marketing or related field or equivalent experience required

Minimum of one year of relevant experience in marketing, communications, or a related field

Experience with integrated marketing campaigns and/or paid media planning and execution preferred

Proficient in project management tools is a plus (Asana, AirTable, Clickup, etc.)

Our EEO Policy
The ASPCA is an Equal Employment Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, national origin, ancestry, gender, gender identity or expression, age, marital or domestic partner status, citizenship status, sexual orientation, disability, genetic information, military or veteran status, or any other characteristic protected by applicable federal, state or local laws, regulations or ordinances.

Applicants with disabilities may be entitled to a reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the ASPCA’s standard application process, which will ensure an equal employment opportunity without imposing undue hardship on the ASPCA. Please inform the ASPCA’s People Team if you need an accommodation in order to complete any forms or to otherwise participate in the application process.

Individuals seeking employment are considered without regards to race, color, creed, religion, sex, national origin, ancestry, gender, gender identity or expression, age, marital or domestic partner status, citizenship status, sexual orientation, disability, genetic information, military or veteran status, or any other characteristic protected by applicable federal, state or local laws, regulations or ordinances.

ASPCA is an Equal Opportunity Employer (M/F/D/V).

Candidates residing in Colorado, Oregon, Indiana, Illinois, Maine, Massachusetts, Nevada, New Jersey, New Mexico, Rhode Island, Wisconsin, Flagstaff, Los Angeles, New York City, Philadelphia, and San Francisco should click here for additional information about general candidate notices.

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