Marketing & Brand Specialist

Marketing & Brand Specialist (Part‑Time, Remote)
Air Tech of Central Florida – family‑owned HVAC and Plumbing company serving Central Florida since 1988.

Location:

Remote (United States Only) – Eastern or Central Time Zone Preferred.

Hours:

20–25 Hours per Week (Part‑Time)

Pay:

$25–30 per Hour (Based on Experience & Portfolio)

About the Position
This is not just a social media position. We are looking for someone who can help manage and grow our entire marketing presence. You will work directly with the owner to plan, create, and manage marketing campaigns that generate phone calls, online bookings, maintenance memberships, replacement estimates, plumbing service calls, and long‑term customer relationships. You will create consistent branding across our website, social media, email campaigns, direct mail, Google Business Profile, and more.

What You’ll Do
Digital Marketing

Facebook

Instagram

LinkedIn

Google Business Profile

Email Marketing

SMS Marketing

Our WordPress Website

Website & SEO

Update our WordPress website.

Create landing pages.

Write blog articles.

Improve local SEO.

Create seasonal promotions.

Update service pages.

Improve website conversions.

Social Media

Graphics

Reels

Educational Posts

Before & After Projects

Technician Spotlights

Customer Testimonials

Seasonal Promotions

Graphic Design

Flyers

Coupons

Postcards

Door Hangers

Email Graphics

Social Media Graphics

Website Banners

Recruiting Materials

Sales Sheets

Email & SMS Campaigns

Seasonal HVAC promotions

Plumbing specials

Membership reminders

Customer newsletters

Referral campaigns

Special offers

Customer follow‑ups

Video Editing

Facebook

Instagram

YouTube Shorts

Recruiting

Educational Content

Project Highlights

Content Writing

Blog Articles

Service Pages

Educational Articles

Promotional Offers

Google Business Profile Posts

Customer Success Stories

Press Releases

Newsletters

Marketing Organization

Marketing Calendar

Campaigns

Photos & Videos

Brand Assets

Design Templates

Marketing Files

Analytics & Reporting

Website Traffic

Landing Page Conversions

Email Performance

Social Media Performance

QR Code Tracking

Call Tracking

Campaign ROI

Prepare simple monthly reports with recommendations for improvement.

Software You’ll Use
Required

Canva

WordPress

Google Workspace

Social Media Platforms

ChatGPT or similar AI tools

Nice to Have

Elementor

ServiceTitan

Google Analytics

Google Search Console

Meta Business Suite

Mailchimp

Constant Contact

CapCut

Adobe Express

Photoshop

Premiere Pro

What We’re Looking For

Provide links to three business social media accounts you have personally managed, describing: what you created; the tools you used; how you measured success.

Loves creating content.

Enjoys learning new technology.

Is organized and dependable.

Pays attention to detail.

Can work independently.

Meets deadlines.

Communicates well.

Takes initiative.

Enjoys solving problems.

Wants to grow professionally.

Experience with HVAC or Plumbing is not required.

Our Core Values

Doing the Right Thing.

Treating Customers Like Family.

Taking Pride in Our Work.

Continuous Learning.

Accountability.

Teamwork.

Delivering Exceptional Service.

What Success Looks Like
First 30 Days

Learn our company, services, and marketing.

Review our website and social media.

Organize existing marketing assets.

Build a 90‑day marketing calendar.

Become familiar with our branding and customer base.

Within 60 Days

Launch email and SMS campaigns.

Publish regular social media content.

Create your first landing page.

Write two SEO blog articles.

Improve Google Business Profile activity.

Within 90 Days

Plan and execute campaigns independently.

Publish content consistently.

Track marketing performance.

Maintain our marketing calendar.

Recommend improvements based on results.

Launch complete campaigns from concept to completion.

Why Join Air Tech?

You will work directly with the owner and play an important role in future growth.

Your ideas will be heard.

Your work will have a measurable impact.

Gain experience in every aspect of digital marketing, not just social media.

Build your career with an established, award‑winning family‑owned company.

Benefits

Flexible remote work schedule.

Paid training on HVAC & Plumbing services.

Opportunity to learn advanced AI marketing tools.

Work directly with company leadership.

Professional growth opportunities.

Opportunity for increased hours.

Build your career with an award‑winning company serving Central Florida since 1988.

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