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Lifecycle Marketing Strategist - Multichannel Growth

GEICO · Bethesda, MD, USA ·

Pay:
91.225 - 141.450
Job type:
Full Time

GEICO is seeking a data‑driven, customer‑obsessed Customer Lifecycle Marketing Strategist who will support development and execution of customer engagement programs across GEICO’s customer lifecycle. This role will help plan, launch, and optimize communications across email, direct mail, and SMS, while contributing insights that shape broader lifecycle and retention marketing initiatives.
You will leverage behavioral insights, lifecycle analytics, and personalized engagement strategies to keep

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