Job Description
Rockwell Automation is a global technology leader focused on helping the world’s manufacturers be more productive, sustainable, and agile. With more than 28,000 employees who make the world better every day, we know we have something special. Behind our customers – amazing companies that help feed the world, provide life‑saving medicine on a global scale, and focus on clean water and green mobility – our people are energized problem solvers that take pride in how the work we do changes the world for the better. We welcome all makers, forward thinkers, and problem solvers who are looking for a place to do their best work. If that’s you, we would love to have you join us.
This position is responsible for designing and leading Rockwell Automation’s enterprise customer engagement strategy by transforming customer interactions into memorable, relationship‑building experiences that accelerate commercial outcomes and reinforce Rockwell Automation’s market leadership through visits to our Customer Experience Centers (CxC). The scope of the role spans all Rockwell Automation Customer Experience Centers with a primary focus on Milwaukee, Bologna and Singapore, but it includes all regional operated facilities. The role also involves collaboration with Integrated Supply Chain, Partner Customer Experience Centers, Portfolio Engineering, Sales, Commercial Operations, Marketing, and Global Real Estate to design intentional customer journeys, influence development of customer‑facing environments, and establish global experience standards.
Responsibilities
Experience Design, Journey Orchestration & Environment Strategy:
Design and orchestrate personalized customer journeys that transform strategic business meetings into memorable shared experiences. Partner with Sales to understand account strategy and customer objectives, curating each visit to deepen relationships and support commercial success. Engineer intentional moments of positive disruption that elevate engagement and create lasting impressions. Collaborate with Global Real Estate, Facilities, Marketing, Architecture, and Technology teams early in the planning process to embed customer experience principles into our facilities. Influence the physical environment, customer flow, storytelling, hospitality, and technology integration to create frictionless experiences that encourage collaboration, discovery, and executive dialogue. Collaborate with the Customer Briefing teams that execute Customer Briefings.
Global Experience Standards & Governance:
Establish enterprise‑wide standards that deliver a consistent, world‑class customer experience across all engagement environments globally. Develop scalable playbooks, experience frameworks, and design principles that enable regional teams to deliver a recognizable Rockwell Automation experience while allowing flexibility for local needs. Standardize customer journey methodologies, executive engagement practices, storytelling techniques, and hospitality standards across all customer‑facing locations. Foster a connected global community that shares best practices, customer insights, and innovative engagement strategies.
Cross‑Functional Experience Enablement:
Partner closely with CXC Technical Leadership, Marketing, Business Segments, and Sales to maintain a deep understanding of strategic priorities, emerging technologies, product roadmaps, customer insights, and key messaging. Translate cross‑functional priorities into personalized customer journeys that align the right people, content, demonstrations, and experiences. Work and consult with the briefing team to ensure every customer engagement is seamlessly orchestrated—from pre‑visit strategy through on‑site execution and post‑visit follow‑up—creating a frictionless experience for both customers and internal stakeholders.
Experience Innovation, Insights & Business Performance:
Continuously evaluate emerging technologies, immersive experiences, and innovative engagement methods that differentiate Rockwell Automation and elevate customer interactions. Capture customer insights and feedback to improve journeys, engagement strategies, and experience standards across the enterprise. Champion continuous innovation by identifying new ways to create memorable experiences.
Reporting, Awareness and Promotion of the Program:
Provide periodic readouts and updates to Senior Leadership (ELT) on the overall progress of the strategy. Provide regular updates to GSM leadership and regional leaders. Support the promotion of the program at global and regional events, both internal and external to Rockwell Automation. Responsible for planning and executing the Grand Opening of the Milwaukee CxC in Q2 FY27.
Essentials – You Will Have
Bachelor's Degree in a Relevant Field
Legal authorization to work in the U.S.; we will not sponsor visas.
Preferred – You Might Also Have
Typically requires a minimum of 12 years of relevant industry experience
Experience working in a cross‑functional and matrixed organization
Strong project management and organizational skills
Demonstrated ability to influence stakeholders and drive results without direct authority
Experience supporting strategic business initiatives and process improvements
Strong written and verbal communication skills
Proficiency with Microsoft Office Suite and relevant business systems
Experience working with customers, partners, or global teams
Relevant certifications or specialized training preferred
Benefits
Health Insurance including Medical, Dental and Vision
401(k)
Paid Time Off
Parental and Caregiver Leave
Flexible Work Schedule; work with your manager to create a schedule that fits your personal life
To learn more about our benefits package, please visit at www.raquickfind.com.
EEO Statement
We are an Equal Opportunity Employer including disability and veterans. If you are an individual with a disability and you need assistance or a reasonable accommodation during the application process, please contact our services team at +1 (844) 404-7247.
#J-18808-Ljbffr

Leader Customer Experience Center & Engagement Strategy
Rockwell Automation · Milwaukee, WI, USA ·
- Pay:
- 120.000 - 180.000
- Job type:
- Full Time