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Director, Brand Marketing

LEO Pharma · Madison, NJ, USA ·

Pay:
$200,000-$290,000/yr
Job type:
Full Time

Field of work: Sales, Marketing & Market Access

Posting Date: 19 May 2026

Role Description
Your Role

As Director, Brand Marketing, you will support and lead the overall US Adbry® marketing strategy. This role will be responsible for leading the development and execution of HCP marketing strategy and tactics for the US market, including branding, positioning, campaign visuals and messaging, core claims, and all US promotional materials. Additional responsibilities will include market development activities such as advocacy development, integration with promotional medical education initiatives, advisory boards, and ensuring alignment with/serving as the US point of contact for LEO Global Marketing.

This is a hybrid role, based out of LEO's Madison, NJ office.

Responsibilities

Developing innovative and impactful HCP US strategy and tactics

Sourcing and managing appropriate marketing agencies

Participating in and actively providing input to the Global teams regarding strategic and tactical initiatives

Co‑leading the development of branding initiatives including positioning, strategic imperatives, and messaging

Collaborating with the Medical Education lead to bring the scientific narrative for Adbry® alive in the US

Lead and participate in advisory boards, and attend scientific sessions where needed

Establishing strong relationships with global and U.S. opinion leaders to establish LEO as an important partner in treating AD and eczema, and to obtain disease, clinical and market insights

Establishing engaging, productive and sustainable work relationships with key internal stakeholders including Medical Affairs, Legal, Regulatory, Finance, Market Access, Sales, Sales Operations, and key global functions

Budget management for key Adbry® advertising and promotional programs, and corresponding agencies

Effectively managing key vendor relationships

Co‑leading the generation of market and disease insights through systematic market research, competitive intelligence, and business intelligence/data analysis

Contribute to business development/life‑cycle management projects as needed

Qualifications

8‑10 years of experience in line/product launch marketing roles for a pharmaceutical or biotechnology company

Dermatology experience is required

Prior biologics and/or rare disease experience required

Strong collaborative, strategic and tactical marketing skills

Demonstrated organizational savvy and self‑awareness

Planning, process, and results oriented

Strong presentation skills to groups of all sizes

Technology savvy, business orientated and nimble learning abilities required

Proven ability to lead change and transformation through influence

Strong data analysis required and forecasting skills preferred

Understanding of multichannel marketing principles and ways of working preferred

Willingness to travel domestically and internationally as required (up to 25%)

Salary and Benefits
The base salary range for this position is $200,000 to $290,000 per year. The base salary range represents the anticipated low and high of the LEO Pharma range for this position. Salary will vary based on various factors such as the candidate's qualifications, skills, competencies, and proficiency for the role. In addition, some positions may include eligibility to earn commissions/bonus based on company and/or individual performance.

Equal Opportunity Statement
LEO Pharma Inc. is an Equal Opportunity/Affirmative Action Employer. At LEO Pharma, we believe that our different perspectives, backgrounds, and attitudes are what enable us to make the best decisions, foster an inclusive culture, and meet the needs of the market we operate in. Therefore, we encourage you to apply for the position if you are excited about the role – even if you don’t meet every single requirement listed, you might be just the pioneer we are looking for. With this in mind, applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability. We believe in flexibility in all aspects - also when it comes to supporting our employees' diverse needs, hence, we offer hybrid work opportunities whenever possible.

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