Media Coordinator

Summary

Media Coordinator

is responsible for providing general execution support to the Self-Service Retail Media team, learning the fundamentals of building and implementing media plans. The role supports cross-functional teams, ensures campaigns run on time and within budget, and offers accountability over media execution and budgeting.
Core Responsibilities

Support the extended Media team in executing self-service retail media campaigns for assigned accounts.
Participate in vendor meetings to continually learn about new opportunities.
Gather media requisitions and ad specifications and support ad trafficking as needed.
Learn and apply research and campaign management tools such as Pacvue, SKAI and Analytic Index.
Learn and implement campaign setup, including architecture, targeting, and bid strategies for platform media.
Collaborate with other team members to ensure campaigns are executed successfully on time and within client budgets.
Manage in-market delivery, pacing, and troubleshooting as needed.
Support budget management and invoice reconciliation as needed.
Drive the execution of paid search, SEO, and/or media marketing programs to meet client needs.
Develop and manage implementation of program and strategy to ensure all timeframes and budgets are adhered to.
Manage multiple paid search budgets and forecasts for assigned client programs.
Aid in paid search, SEO, and/or media competitive analyses – keyword/bidding strategy, architecture review, content/bidding optimization, and offsite authority.
Provide client business and marketing recommendations.
Analyze and present results and reports for clients to measure the value/impact of performance-based programs.
Perform other duties as assigned.
Qualifications

Initiative-taker who is curious about consumers, media, and technology and willing to learn.
0–2 years experience in digital media; retail media, e-commerce, and/or CPG experience a plus.
Detail-oriented, well organized, and dependable.
Strong active listening and communication skills (written and verbal).
Effective time-management skills: able to multitask, work independently as well as with a team, and follow directions.
Basic proficiency with Microsoft Excel and PowerPoint.
Basic familiarity with HTML and JavaScript a plus.
Supervisor Responsibilities

This position has no direct or indirect supervisory responsibilities.
Travel and/or Driving Requirements

Travel is not an essential duty and function of this job. Driving is not an essential duty or function of this job.
Equal Employment Opportunity

The Company is committed to providing equal opportunity in all employment practices without regard to age, race, color, national origin, sex, sexual orientation, religion, physical or mental disability, or any other category protected by law. As part of this commitment, the Company shall provide reasonable accommodations of known disabilities to enable an applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.

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