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User-Generated Content (UGC) Creator

MySigrid · New York, NY, USA ·

Job type:
Full Time

Ugc Creator

We are hiring a UGC Creator on behalf of a growing brand in the UAE's health and wellness space. The supplements and everyday-wellness industry is one of the fastest-moving consumer categories in the region — driven by daily routines around gut health, energy, immunity, and overall wellbeing. Brands in this space win through authentic, relatable content that shows real people building healthy habits.
That is where you come in. We are looking for a creator who can turn everyday wellness moments into scroll-stopping short-form content the brand can use across paid and organic channels — native-style content, not polished ad production.
As a UGC Creator, you will produce short-form video and photo content that feels real, relatable, and trustworthy within the health and wellness category. You are comfortable on camera, understand what performs on Instagram Reels and TikTok, and can make a daily wellness routine into content people actually want to watch. You will receive product, briefs, and hooks; you bring the personality, creativity, and delivery.
Create authentic short-form videos (Reels / TikTok / Stories) featuring wellness products in real, everyday settings.
Film content formats such as: unboxings, morning/evening routines, "day in the life," product demos, testimonials, and problem/solution hooks (e.g., bloating, energy, gut health, immunity).
Write or adapt scripts and hooks that stop the scroll in the first 3 seconds.
Deliver both raw and lightly edited footage, shot vertically (9:16) in good natural lighting.
Produce content that aligns with a clean, warm, wellness-forward brand tone.
Incorporate feedback and iterate quickly across content batches.
Stay current on trending audio, formats, and hooks relevant to health and wellness.